Category Archives: Instagram Marketing

How Financial Services Influencer Marketing Strives for Authenticity on Instagram

Carolee Bennett — November 18, 2018 Follow @medialogic — November 18, 2018 As reported by ClickZ in October 2018, brands are increasing their ad spend on Instagram, which now boasts “a global community of one billion.” Financial brands are among those attracted to the image-centric social platform — and not just with ad dollars. Many … Continue reading How Financial Services Influencer Marketing Strives for Authenticity on Instagram

Everything You Need To Know About Instagram’s Shopping Channel

Kaleigh Moore — November 9, 2018 Follow @kaleighf — November 9, 2018 Instagram is one of the most business-friendly social media platforms in existence, featuring a web-savvy audience that’s interested in instant shopping. But for a long time, Instagram users had to plod through Instagram profiles, hashtags, and bio links to find products specifically curated … Continue reading Everything You Need To Know About Instagram’s Shopping Channel

The Rise of the Instagram Micro-Influencer: Everything You Need to Know

Kat Boogaard — October 3, 2018 — October 3, 2018 There are plenty of ways to get your brand in front of more people on Instagram. Advertisements, hashtags, contests, giveaways…the list goes on and on. But, there’s one method that seems to reign supreme over all of the others: influencer marketing. For many people, that … Continue reading The Rise of the Instagram Micro-Influencer: Everything You Need to Know

What You Can Learn About Instagram Marketing From My 50-Year Old Client

Eva Reder — August 13, 2018 — August 13, 2018 I’m a growth hacker. But recently my growth hacks have failed me on Instagram. But let me share the lessons learned from my most successful account: A ROSE GARDENING ACCOUNT. It’s not the largest account I’ve ever grown but it’s the most engaged. And the … Continue reading What You Can Learn About Instagram Marketing From My 50-Year Old Client

Top 5 Instagram Marketing Trends CMOs Should Prepare for in 2018

Bob Van Rossum — January 15, 2018 Follow @BobVR — January 15, 2018 raphaelsilva / Pixabay If your brand still doesn’t have a social media marketing strategy in place, you’re falling behind. Social media has become an integral element of every brand’s digital marketing strategy (and with reason). With major social media networks like Instagram … Continue reading Top 5 Instagram Marketing Trends CMOs Should Prepare for in 2018

How to Run an Instagram Live Marketing Campaign: The Complete Walkthrough

Carlo Pacis — October 2, 2017 — October 2, 2017 Currently, Instagram Live is unparalleled in its ability to help businesses like yours connect with their fanbases on social media. Instagram Live is one of the newest feature additions to one of the largest, rapidly-growing social media platforms around. More importantly, it’s a medium that … Continue reading How to Run an Instagram Live Marketing Campaign: The Complete Walkthrough

How to Get Into Instagram’s ‘Top Posts’ for a Hashtag

Brandon Leibowitz — September 20, 2017 Follow @seooptimizers — September 20, 2017 Whenever you browse through a hashtag on Instagram, the very first thing you’ll see is a three by three grid of the ‘Top Posts’ for that hashtag. Because of their visibility, getting featured can provide a lot of exposure, possibly helping you to … Continue reading How to Get Into Instagram’s ‘Top Posts’ for a Hashtag