Category Archives: Infographics

19 Tips to Drastically Improve Your Infographic Marketing

Katy French — December 6, 2017 — December 6, 2017 FirmBee / Pixabay Infographic marketing success doesn’t happen because you publish an infographic. It doesn’t even start when you publish that infographic. It starts before you even have an idea—and its success hinges on every step of the process, from brainstorming and copywriting to design … Continue reading 19 Tips to Drastically Improve Your Infographic Marketing

5 Ways to Incorporate Product Marketing Into Your Infographic Marketing

Katy French — November 24, 2017 — November 24, 2017 There is certainly a difference between sales content and marketing content, but that doesn’t mean your infographic marketing can’t nudge people toward your product or service. The whole point of content marketing is to build relationships that encourage people to work with you in the … Continue reading 5 Ways to Incorporate Product Marketing Into Your Infographic Marketing

10 Questions to Ask Before You Hire an Infographic Design Company

Katy French — October 26, 2017 — October 26, 2017 Infographics are a lot more than pictures and words. A good infographic delivers a strong message, intentionally crafted and communicated in everything from the copy and story to the format and design. Unfortunately, a lot of people claim to “do” infographics, but only an expert … Continue reading 10 Questions to Ask Before You Hire an Infographic Design Company

How to Make an Interactive Infographic (A 6-Point Guide)

Robbie Richards — October 5, 2017 — October 5, 2017 One of the biggest challenges faced by marketers today is the struggle to produce engaging content. This has led to some wide variation in content strategies, partially influenced by the ever-changing search algorithms and their attempt to filter out low-quality content. Some brands have gone … Continue reading How to Make an Interactive Infographic (A 6-Point Guide)