Category Archives: Facebook Engagement

How To Build a Great Target Audience on Facebook

by Micha Boettiger April 16, 2016 Follow @writerworldwideApril 16, 2016 Facebook marketing has become increasingly pay-to-play over the last several years, which has caused a lot of complaining among social media marketers. Compared to several years ago, the posts of business pages get almost no circulation among their followers, unless they pay for a “boost”. … Continue reading How To Build a Great Target Audience on Facebook

5 Reasons Your Facebook Contest Isn’t Working – Lessons in Conversion

by Brian McNeil-Smith April 9, 2016 Follow @easypromosappApril 9, 2016 Ah, that first moment when you have that spark of inspiration. The perfect idea for a contest that will meet your marketing objectives perfectly, whether it be to increasing awareness of your brand, building loyalty, attracting new users to your website, increasing followers on your … Continue reading 5 Reasons Your Facebook Contest Isn’t Working – Lessons in Conversion

Facebook Timeline Sweepstakes: Easy Ways to Increase Followers and Engagement for Your Brand

by Brian McNeil-Smith March 10, 2016 Follow @easypromosappMarch 10, 2016 As a retailer, you’ve probably read or heard enough about social media to have launched a Facebook page. In fact, for some, a Facebook page comes before a website or even a blog. And like most, after putting some time into a nice picture and … Continue reading Facebook Timeline Sweepstakes: Easy Ways to Increase Followers and Engagement for Your Brand

Three Facebook Direct Response Products You Should Be Using Now

Are you using the Facebook direct response ads that are best for your business? Columnist Brad O’Brien shares his top three and discusses how you can implement them. Brad O’Brien on March 4, 2016   Facebook has proven to be a powerful direct response channel for advertisers across verticals. The ability to laser-target, combined with exciting … Continue reading Three Facebook Direct Response Products You Should Be Using Now

“I See, I Like, I Never Come Back.” Facebook Engagement Getting You Down?

by Nicola Santiago February 4, 2016 Follow @tuningforkeFebruary 4, 2016 So you believe in the power of social media and you are trying to stay the course. Your content is on target, and you post with a regular frequency. And yet no one is liking, sharing or commenting on your posts! Why? There’s no question … Continue reading “I See, I Like, I Never Come Back.” Facebook Engagement Getting You Down?