Facebook’s new Dynamic Ad for Retail highlights available inventory at nearby stores and can be targeted to people most likely to visit. Tim Peterson on September 20, 2016 Facebook has been trying to help boost retailers’ online sales for years. But online remains the future of retail, and brick-and-mortar still the present, with in-store … Continue reading Facebook’s new retail ads show in-store product availability, can be aimed at likely visitors
by John Lincoln Follow @johnelincolnSeptember 16, 2016 If you’re looking to generate more leads from people in your target market, Facebook offers a solution that can make your life a whole lot easier. It’s called Facebook Lead Ads. I have been running them for clients and my company for sometime now and the results have … Continue reading How to Get Started With Facebook Lead Ads
by Darnelle O’Brien Follow @thekissagencySeptember 16, 2016 With over 1.4 billion active users, Facebook is one social network that all businesses simply cannot ignore. Facebook has established itself as a great paid advertising platform. But just like the organic side of social media communication, without a solid strategy and understanding of how to run a … Continue reading 5 Simple Ways to Improve Your Facebook Ad Campaigns
by Gina BottiSeptember 11, 2016 The secret’s out: People engaging with social media ads on their smartphones convert by calling. Facebook and social advertising will generate 12 billions of phone call conversions to US businesses this year. And that number is expected to grow by nearly 200% to over 36 billion calls in 2019. This … Continue reading 5 Facebook Ad Targeting Tips to Help Digital Marketers Drive Phone Calls
Facebook wants to make mobile ad links load faster, so it will start pre-loading them and push advertisers to make them load even quicker. Tim Peterson on August 31, 2016 Fotos593 / Shutterstock.com Facebook has sent out a warning to advertisers: Cut down the time it takes to load your webpages, or we’ll cut the … Continue reading Facebook pressures advertisers to cut mobile page load speeds or it’ll cut their reach
By Danny Hall August 31st, 2016 Facebook offers display ads that allow marketers to target specific audiences based on their geographical location as well as their personal interests. Facebook is the biggest social network platform in the world and boasts approximately 1.59 billion monthly users. The site was originally targeted at a college audience, but … Continue reading Everything You Need To Know About Facebook Ads
by Maxwell HertanAugust 23, 2016 Have you marketed on Facebook but haven’t seen any significant improvement in your sales? Sometimes it may seem easier to focus your energy elsewhere in your business rather than pursue a medium that is constantly evolving and changing. However there is a simple 4-step process which is achieving amazing results … Continue reading The 4 Crucial Steps Needed To Actually Drive Sales From Facebook
by Joe PizerAugust 17, 2016 When Google released dynamic product ads, it dramatically changed the way retailers advertise online. Because of their huge success, retailers are constantly on the lookout for the next game-changing ad format. If the results our retail clients have been seeing are any indication, the next frontier for dynamic product ads … Continue reading How to Use Search to Enhance Your Facebook Dynamic Ads
by Gina BottiAugust 7, 2016 We live in a technology-driven world and it’s gone mobile. As digital marketers, we’re very familiar with the mantra that our marketing campaigns need to be optimized for mobile on every digital channel, from search to social to our website. It’s a valid notion considering we’ve surpassed the mobile tipping … Continue reading Your Facebook Advertising Has a New Match Made in Heaven
by Andrew Hubbard August 1, 2016August 1, 2016 Facebook advertising is quickly becoming one of the most popular paid traffic sources on the planet. There are over 3 million advertisers on the platform and it’s growing fast, with a 50% increase in the number of advertisers using Facebook ads from 2015-2016. But if you’ve never … Continue reading 4 Facebook Ad Campaigns to Boost Your Conversion Rates
