Renata Ekine — November 12, 2018 — November 12, 2018 Making your Facebook ad stand out can be very difficult, especially when using Dynamic Ads. Facebook has recently introduced a creative tool that allows advertisers to customise the appearance of their Dynamic Ads. If you have been advertising with Facebook Ads for some time now, … Continue reading How to Make Your Facebook Dynamic Ads Stand Out With Creative Templates
Brett McHale — October 18, 2018 — October 18, 2018 Facebook advertising has had quite the year, to say the least. The Data Analytica scandal that rocked the social media platform back in March has triggered numerous changes, many of which have hindered our ability as marketers to target prospects with precision. This has been … Continue reading Why Your Ecommerce Strategy Needs Facebook’s Ad Transparency Tools, Now
Ana Gotter — October 11, 2018 Follow @ana_gotter — October 11, 2018 Facebook Ads has long been used to attract cold audiences and usher them along the digital sales funnel with the hopes of turning them into leads and then customers. Retargeting made that process easier, but lead generation, in particular, was sometimes still difficult … Continue reading How to Run Exceptional Facebook Lead Generation Ads
Ana Gotter — October 8, 2018 Follow @ana_gotter — October 8, 2018 If you’re looking through your Facebook feed, what’s one of the first things that might actually get you to stop scrolling? For many people, the answer to that question is “video.” Auto-playing video– even without sound-– pretty much demands attention long enough that … Continue reading 6 Outstanding Facebook Video Ad Examples & What We Can Learn
Dynamic ads are getting customizable overlays, and Facebook’s recently introduced video creation kit will include holiday-specific templates. Amy Gesenhues on September 11, 2018 New overlays are rolling out for dynamic ads. In advance of the holiday season, Facebook is rolling out a number of new features designed to help advertisers customize their ad campaigns. … Continue reading Facebook’s Dynamic Ads, Collection Ads are getting a pre-holiday touch-up
Ben Heath — August 30, 2018 — August 30, 2018 The Facebook Ads brand awareness objective is undoubtedly underused. The majority of Facebook advertisers want to generate leads and sales as soon as possible, and there’s nothing wrong with that. But that doesn’t mean you can’t dedicate a small proportion of your ad budget to … Continue reading Facebook Ads Brand Awareness Objective Explained
Marc Schenker — August 25, 2018 — August 25, 2018 Facebook ads are one of the most cost-effective ways to get attention on your brand these days. Not only are they affordable, but the potential reach is huge. Unfortunately, though, not many small businesses are getting the most from their Facebook ads! A survey released … Continue reading Facebook Ad Guidelines Cheat Sheet
Kaitlyn Hammond — August 18, 2018 — August 18, 2018 geralt / Pixabay Being the most prominent social media platform around the world, Facebook can’t be ignored when it comes to planning an advertising strategy for your small business. Two billion people around the world use this platform every month, which gives companies a large … Continue reading Facebook Ads: The Basics for Small Biz
By Robert Brady August 3rd, 2018 Have you ever wished that you could see how your competitors advertise on Facebook? What images do they use and what messages are they testing? Maybe it’s because you need some fresh ideas for your own advertising or you just want to keep an eye on them. Either way, … Continue reading How To See Your Competitors’ Facebook Ads
Nicole Blanckenberg — July 30, 2018 Follow @https://twitter.com/NicoleBlancken — July 30, 2018 However, to make more sales, it is not enough to be throwing money at your Facebook ads without putting in the work. What work? Managing and optimizing your Facebook campaigns to get the most online sales for your budget. We know, we know, … Continue reading How to Quickly Optimize Facebook Ads for More Online Sales
