Troy HollenbeckAugust 16, 2015 Email and marketing automation software is used to nurture leads and automate your marketing so that you can provide personalized attention to your clients in a scalable way. It also lets you categorize leads in such a manner that you can tell right away whether they are simply “interested” or “sales … Continue reading How Email and Marketing Software Can Improve Your Conversions
Category Archives: Email Marketing
What Are The Best Days And Times To Send Marketing Emails?
Amber KemmisAugust 15, 2015 You’ve come to this blog looking for a straight answer. And yes, wouldn’t it be awesome if I could tell you that by sending your email at noon on Wednesdays your email campaigns will have stellar performance? Unfortunately, the optimal day and time to send marketing emails is as mythical as … Continue reading What Are The Best Days And Times To Send Marketing Emails?
7 Email Marketing Trends You Can’t Ignore Today
Kimberly GrimmsAugust 14, 2015 There was a time when email was enough. Remember the Sony Walkman and how you felt complete with it? Email was like that: it was all we needed for our professional and personal relationships online. But unlike the Walkman that was doomed by technology, email kept its mojo. And in the … Continue reading 7 Email Marketing Trends You Can’t Ignore Today
4 Examples of App Emails That Rocked Our Socks Off
Annum MunirAugust 13, 2015 By now, reading and writing an email is a pretty mundane thing. We send and receive over 100 billion business emails per day (and that’s not even including all those “Yes, I’m alive and eating my veggies – don’t worry” emails to your mom). Email is second nature to us, and … Continue reading 4 Examples of App Emails That Rocked Our Socks Off
Crafting Emails to Connect With Your Buyer Personas
Kevin PageAugust 12, 2015 How to create your buyer personas, analyze and segment your contact database, and target your messaging to nurture and convert contacts.One of the most powerful tools for building and sustaining customer relationships is email marketing. It’s cheap, easy-to-use, and is able to reach large quantities of people in no time at … Continue reading Crafting Emails to Connect With Your Buyer Personas
StepsAway Solves The “Beacon Problem” For In-Mall Retailers And Shoppers
Mobile Web-based experience doesn’t require app downloads. Greg Sterling on August 12, 2015 Earlier this month, Target announced a 50-store beacon rollout. This is a big deal; retailers have been testing and flirting with beacons and indoor location for two years, and this is probably the biggest announcement to date. Yet beacons are only one … Continue reading StepsAway Solves The “Beacon Problem” For In-Mall Retailers And Shoppers
Optimizing Your Email List Building
Troy HollenbeckAugust 11, 2015 Email today has become the equivalent of snail mail 10 years ago. You probably receive one or two things you actually use each day – mostly bills – and the rest goes right in the trash. But email marketing has survived the days of massive stealth email bombing 1 million people … Continue reading Optimizing Your Email List Building
7 Email Newsletter Design Mistakes You Don’t Know You’re Making
Ryan PinkhamAugust 11, 2015 One of the best things about using an email marketing service to do your email marketing is that you can create awesome-looking emails even if you don’t consider yourself an expert designer. With customizable newsletter templates and drag and drop editing, you can create emails that match your brand and make … Continue reading 7 Email Newsletter Design Mistakes You Don’t Know You’re Making
8 Tips for Making Business Email Communication More Professional
Larry AltonAugust 11, 2015 Email has long been the standard form of communication for businesses, and that likely won’t be changing in the near future. It’s the perfect way to communicate with both other businesses and customers. Even though it’s a very effective communication method, it can also be damaging to your business if not … Continue reading 8 Tips for Making Business Email Communication More Professional
Tech Tuesday – 7 Ways to Grow Your Business Using Email
Warren KnightAugust 11, 2015 After years of researching, analysing and testing 100’s of different tools and technologies, I know what will work for my business, and what won’t. I share a lot of great tools in my blogs, during my webinars and in my book Think #Digital First. One tool which I have mentioned on a … Continue reading Tech Tuesday – 7 Ways to Grow Your Business Using Email