by Joe Mandese@mp_joemandese, October 13, 2016 The good news is that since posting an “editor’s note” on Monday inviting nominations for our annual Agency of the Year Awards I received dozens of messages from people interested in doing so. The bad news is most of them were unclear about how to do it. The answer … Continue reading How To Be ‘Agency Of The Year’
Category Archives: Business Development
Comparing Internal CX and Syndicated Studies
by David EnsingOctober 16, 2016 From time to time, clients ask why their internal customer experience (CX) tracking programs appear to yield different results than independent third-party syndicated studies. In the automotive customer experience industry, the independent studies most clients ask about are the JD Power Sales Satisfaction Index (SSI) and Customer Service Index (CSI) … Continue reading Comparing Internal CX and Syndicated Studies
6 Ways to Get the Most Out of Business Dashboards
by Jason Yormark Follow @jasonyormarkOctober 15, 2016 Business dashboards are all the rage in companies around the world. Some companies use them solely to help senior management with decision making while others use them company wide. Many businesses still use manual dashboards created using spreadsheet programs but the trend now is to automate the process. … Continue reading 6 Ways to Get the Most Out of Business Dashboards
Why Your Business Needs to Focus on the Benefits
by Susan Gilbert Follow @SusanGilbertOctober 12, 2016 How Your Business Can Build More Sales Through Benefits Features versus Benefits – what does that mean for your business? Often my clients, when I ask what their book, product or service will do for their customers, I hear features. What you’ll want to focus on is benefits. … Continue reading Why Your Business Needs to Focus on the Benefits
Iconic Logo Timeline Shows There’s No One Way to Evolve [Infographic]
by Matthew Harris Follow @AddisonWhitneyOctober 3, 2016 Logo evolution is a natural part of the branding process. In fact, the evolution of the overall brand is common, and often necessary, in order to keep up with the latest advancements in the marketplace and ever-changing consumer mindset. But how a logo “should” evolve is still up … Continue reading Iconic Logo Timeline Shows There’s No One Way to Evolve [Infographic]
Patience Zero – Restlessness of the Modern Consumer
by Dan Radak Follow @DanRadakSeptember 30, 2016 Name any great mind from the last 2,500-odd years and you are likely to find a quote of theirs praising patience as one of the greatest virtues a human being can possess. If you were to somehow transport them to the modern world, they would be appalled at … Continue reading Patience Zero – Restlessness of the Modern Consumer
Creating Your Company Using $0
By Stephen Moyers September 30th, 2016 If someone told you that your startup could cost you nothing to get off the ground, you would think it was a joke. It may sound impossible, but it truly isn’t with careful planning, a pinch of talent, and a lot of hard work. Many entrepreneurs launch startups without … Continue reading Creating Your Company Using $0
Is Analysis Paralysis Holding Your Business Back?
by Susan Gilbert Follow @SusanGilbertSeptember 27, 2016 Analysis Paralysis is Not a Friend to Your Business Have you ever analyzed a business option up one side and down the other, wanting to make the best decision only to find you are stalled and not making any movement forward? I think we’ve all been there are … Continue reading Is Analysis Paralysis Holding Your Business Back?
3 Ways to Generate More Profit without Working One More Hour
by Donna Miller Follow @C3WorkplaceSeptember 25, 2016 Sounds great, right? More profit without working any more time. Honestly, not only is it possible, but it’s probably the key to your success. Having recently attended a Global Leadership Summit, I heard Chris McChesney speak on his book The 4 Disciplines of Execution and it set my … Continue reading 3 Ways to Generate More Profit without Working One More Hour
Business Acumen Bullet Points: Quick Thoughts, Ideas, and Tips on Business
by Jim Brodo Follow @jimbrodoSeptember 24, 2016 I would like to introduce my first Business Acumen Bullet Points blog post. These posts will focus on topics, issues, challenges, ideas, tips, or whatever situations that pop up during the course of the routine business day. Many of these thoughts and situations are too big to tweet … Continue reading Business Acumen Bullet Points: Quick Thoughts, Ideas, and Tips on Business
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