AI tools are hyped as a as a shortcut to content creation for marketers. However, irresponsible use can get you in trouble. Michael Brenner on July 14, 2023 Artificial intelligence continues to take the marketing world by storm. The genie is out of the bottle, and it’s not going back in. For example, Verified Market … Continue reading 9 best practices for AI tools in content creation
Category Archives: AI Tools
DoubleVerify, Scibids Unveil AI-Powered Attention Metrics
DoubleVerify, Scibids Unveil AI-Powered Attention Metrics by Laurie Sullivan @lauriesullivan, June 19, 2023 DoubleVerify on Monday at Cannes Lions 2023 announced the launch of a measurement and optimization offering with Scibids that the company calls DV Algorithmic Optimizer. To maximize return on ad spend (ROAS) and campaign outcomes, DoubleVerify entered an exclusive partnership with Scibids … Continue reading DoubleVerify, Scibids Unveil AI-Powered Attention Metrics
Marketing among top AI applications for small businesses
Small businesses have their sites on marketing and customer service use cases, according to a study from American Express. Chris Wood on May 30, 2023 Forty-one percent of small businesses are considering using AI to help make business decisions, according to a new study conducted by American Express. And customer service and marketing use cases … Continue reading Marketing among top AI applications for small businesses
73% of marketers now using generative AI tools
Two-thirds of those surveyed say they use it for brainstorming sessions, first drafts and outlines. 49% rely on AI to produce final content. Constantine von Hoffman on May 8, 2023 Generative AI has taken marketing by storm: 73% of B2B and B2C marketing executives say their companies are using it to help create text, images, … Continue reading 73% of marketers now using generative AI tools
More AI writing assistants in action
WriteSonic and Copy.ai are among the most affordable AI writing tools today. See how they fare against ChatGPT, Writer and Jasper. Jenny Romanchuk on March 17, 2023 In part one of this two-part article, we looked at ChatGPT, Writer and Jasper. In this part, we look at WriteSonic and Copy.ai. 4. WriteSonic WriteSonic is one … Continue reading More AI writing assistants in action
Duolingo’s Max plan offers AI tutoring for $30 per month
OpenAI’s new GPT-4 can understand both text and image inputs Andrew Tarantola @terrortola Hot on the heels of Google’s Workspace AI announcement Tuesday, and ahead of Thursday’s Microsoft Future of Work event, OpenAI has released the latest iteration of its generative pre-trained transformer system, GPT-4. Whereas the current generation GPT-3.5, which powers OpenAI’s wildly … Continue reading Duolingo’s Max plan offers AI tutoring for $30 per month
AI-Supported Tool Uses OpenAI’s GPT Model To Generate Sales, Marketing Email Copy
AI-Supported Tool Uses OpenAI’s GPT Model To Generate Sales, Marketing Email Copy by Ray Schultz , March 3, 2023 Newsworthy.ai is partnering with SalesNexus to offer an AI-supported tool for creating sales and marketing copy for emails. The new product, Emailcomposer.ai, uses OpenAI’s Generative Pre-trained Transformer (GPT) model to quickly generate marketing copy, Newsworthy.ai says. … Continue reading AI-Supported Tool Uses OpenAI’s GPT Model To Generate Sales, Marketing Email Copy
30 AI tools you can try for free
By Jared Newman February 27, 2023 Thanks to the hype around ChatGPT, we’ve entered a weird new world in which generative AI tools are suddenly everywhere. But this AI tool boom has just as quickly become a glut, with countless copycat services and ones that demand up-front payment just to see what they’re about. … Continue reading 30 AI tools you can try for free
Notion’s AI editor is now available to anyone who wants writing help
Igor Bonifacic @igorbonifacic Whether you just got your hands on a new phone or want to give your current device a makeover, the easiest way to make the most of your smartphone is to try out new apps. The tricky part is not going overboard and installing too many. Below you’ll find a … Continue reading Notion’s AI editor is now available to anyone who wants writing help
AI-generated content is detectable, new study claims
ChatGPT-like content might not be able to keep its origins a secret. Kim Davis on February 8, 2023 SEO agency Search Logistics has released a report that claims almost 90% of CNET’s AI-generated content was detectable using a public AI detection tool. CNET Money had been experimenting with an “AI assist” to compile explainers in … Continue reading AI-generated content is detectable, new study claims