by Ciaran Blumenfeld Follow @momfluentialSeptember 22, 2016 You only get so much space and attention in a social message. Every character counts. It’s frequently necessary to take stock and you may be asking, “Do Hashtags Still Work?” As our options to track and monetize our social messages become more diverse (stickers, emoji, etc), it makes … Continue reading Hang Onto Your Hashtags! Here’s Why Hashtags Still Work
by Samrat PatelSeptember 22, 2016 Social media marketing is proving to be a major key to succeeding as a business today in 2016. Social media marketing itself is all about presenting quality and relevant content in a professional manner. And we’ve talked about how to make your brand Instafamous before and how that fame could … Continue reading 5 Steps to Upgrading Your Instagram to Business
by Tom DeVotoSeptember 22, 2016 With 500 million tweets sent out every day by over 300 million users, it’s easy for the messages you create to slip through the cracks. And it can be frustrating, considering all the time we spend crafting social media strategies that determine our brand voice and interests. If a tweet … Continue reading 7 Ways To Get More Clicks on Twitter
by VerticalResponse Follow @VR4SmallBizSeptember 22, 2016 When it comes to design, font may be something you don’t really notice unless it’s glaringly bizarre or just very hard to read. However, font (the word for the combination of a given typeface, style, and size) is a surprisingly big deal to many people. A broad range of … Continue reading Email Design: Let’s Get Typographical
by Brittany StuhlmillerSeptember 22, 2016 Beauty brands do a great job of instituting social takeovers. By asking influencers to share their beauty routines or demonstrate how they utilize different products, they build up an arsenal of user-generated content—straight from the users themselves. In turn, influencers are able to use the brand’s social channel as a … Continue reading How to Get More Instagram Followers
by Personal Branding BlogSeptember 22, 2016 A professional website for your personal brand is important in attracting the right leads. It’s important that your design captures your visitors right away and encourages them to want to know more about what you have to offer. Icons can bring more visibility for your content and can be … Continue reading Help Your Personal Brand’s Website Visitors Stay
Hilton Worldwide CMO Geraldine Calpin shares an inside look into the hotel chain’s biggest and boldest campaign ever in an interview with contributors Nadine Dietz and Erica Seidel. Nadine Dietz & Erica Seidel on September 22, 2016 Hilton Amsterdam Airport Schiphol (c) 2016 HHonors When we interviewed Geraldine Calpin, the Chief Marketing Officer of … Continue reading “Stop clicking around!” How Hilton’s CMO rallied a 100-year-old company to No. 1
These emerging ‘relationship platforms’ are part of a new, intelligent conversational interface that changes the customer relationship once again. Barry Levine on September 22, 2016 From the Forrester report: Tools to create branded conversations in messaging apps Like shopkeepers in previous centuries who talked to customers one at a time, digital marketers need to … Continue reading Forrester: Here are some ways marketers can adapt to messaging apps
by Amanda Clark Follow @GrammarChicIncSeptember 22, 2016 There was a time in American history where it may have been fairly common for an individual to hold a single job—or at least work for a single employer—for 10, 20, sometimes 30 or more years. But things have changed: Today, it’s much more common for individuals to … Continue reading Don’t Let Job Hopping Derail Your Resume
by Chris Gillespie Follow @cgillespie317September 22, 2016 Writing perfect blog posts is like baking sourdough bread (if you follow our meaning) Real writing, just like real baking, is a learned skill. People typically avoid both for a lack of understanding but that’s also what makes being good at one so unbelievably valuable. In particular, writing … Continue reading The Amazing 6-Step Recipe to Help You Bake Perfect Blog Posts
