Meta’s Horizon Worlds is opening to young teens in the US and Canada Jon Fingas @jonfingas Months later than rumored, Meta’s Horizon Worlds is opening its doors to younger teens. The company is making its metaverse space accessible to teens aged 13 to 17 in the US and Canada in the weeks ahead. Unsurprisingly, … Continue reading Meta’s Horizon Worlds is opening to young teens in the US and Canada
One Third Of Young Children Have Been Harassed On YouTube, Study Says by Colin Kirkland , January 26, 2023 According to consumer privacy and security company ExpressVPN, YouTube may be one of the worst social-media platforms for child harassment. A new survey found that well over a third of children in the U.S. (43%) acknowledged … Continue reading One Third Of Young Children Have Been Harassed On YouTube, Study Says
Podcast Consumption Rebounds After Q1 Dip Among Young Listeners by Ray Schultz , July 22, 2022 Publishers who offer podcasts should be relieved. Daily podcast consumption has recovered from a dip earlier in the year, at least among young listeners, according to Edison Research’s latest Share of Ear audio listening diary survey analysis. The survey is conducted … Continue reading Podcast Consumption Rebounds After Q1 Dip Among Young Listeners
They’re more diverse and they expect a lot more from brands. Kate Muhl on July 8, 2022 When you think of young adults, do you picture a crowd of Millennials whiplashing between FOMO and YOLO? Then it’s time to update that mental image! Today’s young adults are members of Gen Z – the generation coming … Continue reading Is your digital strategy optimized for Gen Z young adults?
By Mark Sullivan June 17, 2022 Facebook is pivoting. Again. The Verge‘s Alex Heath reports that top brass at the social giant, including CEO Mark Zuckerberg, ordered workers to rejigger the core piece of the Facebook app, the Feed, to look and act more like TikTok’s “For You” page. Not surprisingly, TikTok … Continue reading Facebook’s ‘TikTok pivot’ is unlikely to win back young users
B2B Mobile Mania: Young Staffers Use Smartphones To Buy Business Products by Ray Schultz , Columnist, November 17, 2021 B2B marketers should not worry about how to reach increasingly younger buyers. The answer is mobile, according to Consumerization of B2B, a study released Wednesday by Rightpoint. Of the individuals polled, 54% are shopping on their … Continue reading B2B Mobile Mania: Young Staffers Use Smartphones To Buy Business Products
Liz Kislik — May 7, 2019 Follow @lizkislik — May 7, 2019 Seasoned workers often complain about the unrealistic expectations and mistaken judgments of young, inexperienced employees. Yet organizations need junior people, beginners who aren’t aware of, or even interested in, everything their predecessors have done for the last 10 years. But you can ease … Continue reading How to Help Inexperienced Young Employees Be Successful
Study: Personalization Important To Young Retail Shoppers by Ray Schultz , April 17, 2019 Younger retail shoppers are driven more by personalization than older people, according to Consumer Shopping Habits—The Generation Gap, a study by BRP, sponsored by Manhattan Associates. They also are more attracted by a retailer’s technology. Of those ages 18-37, 65% want … Continue reading Study: Personalization Important To Young Retail Shoppers
Jaydip Parikh — December 7, 2018 Follow @jaydipparikh — December 7, 2018 Westfrisco / Pixabay Entrepreneurship has turned into more of a fad, among business and marketing students just about to graduate. The millennial generation is far more enamored by the prospects of independence and making it big as opposed to a lifetime desk job, … Continue reading 5 Unique Lessons from Young Entrepreneurs Shaping the World
Howard J. Sewell — September 26, 2018 Follow @hjsewell — September 26, 2018 A few weeks ago I gave an informational interview to a local university student looking for advice on the best way to jump start his marketing career. The conversation was a handy excuse to catalog some of the lessons I’ve learned over … Continue reading Career Advice for a Young Marketer
