Tag Archives: worth

How to Sell on Instagram: Strategies Worth Trying

Instagram Tools

Stephanie Lica November 6, 2020 Facebook may dominate the social media marketing scene, but Instagram has taken over with the coveted 18-to-34 age demographic. Millennials and Gen Z users view the site as an essential tool for digital discovery, with a single scrolling session unearthing a satisfying blend of entertainment and inspiration. This presents an … Continue reading How to Sell on Instagram: Strategies Worth Trying →

Is Your Supply Chain Worth Re-Examining in a Pandemic?

Supply Chain

Is Your Supply Chain Worth Re-Examining in a Pandemic? Brad Anderson / 24 Aug 2020 The COVID-19 pandemic hasn’t just been hard on people. Supply chains everywhere are struggling.  Shortages of masks have made headline news. Meat processing facilities around the country have closed, causing grocery stores and restaurants to run low. Across the business … Continue reading Is Your Supply Chain Worth Re-Examining in a Pandemic? →

How Much Is Customer Data Worth? A Microsoft, iProspect Study Looks To Pinpoint Value

Data Analytics

How Much Is Customer Data Worth? A Microsoft, iProspect Study Looks To Pinpoint Value by Laurie Sullivan  @lauriesullivan, July 7, 2020 Putting a value on consumer data is an ongoing effort. What it’s worth to marketers may be different from its value to aggregators, publishers and government agencies like public health and law enforcement. The … Continue reading How Much Is Customer Data Worth? A Microsoft, iProspect Study Looks To Pinpoint Value →

Evolution 2020: Emerging ECommerce Trends Worth Checking Out

eCommerce Trends

Dana Kachan — February 19, 2020 Digital transformation runs a global migration of businesses from offline to online experiences. Effective marketing takes the brands’ attention and efforts to where their target audiences increasingly are – that’s online. It fuels a continuous e-Commerce evolution driven by emerging technology trends. Beyond the fact that commerce is becoming … Continue reading Evolution 2020: Emerging ECommerce Trends Worth Checking Out →

Your ‘Google My Business’ Listing is Worth More Than You Think

Google Business

Ashar Jamil — January 1, 2020 Follow @Asharjamil 46% of all Google searches have local intent. 83% of businesses get seen in discovery searches, and over 64% of customers have used Google my business listing to find a local business’s address or phone number. Let’s face it. Your customer base is on the internet right … Continue reading Your ‘Google My Business’ Listing is Worth More Than You Think →

LinkedIn Writer Weighs In: Is it Worth it to Pay for LinkedIn?

LinkedIn Leads Generation

Virginia Franco — November 27, 2019 Follow @VAFrancoResumes LinkedIn changes its paid membership offerings quite often, and they don’t come cheap. As a LinkedIn writer, I give the career professional information needed to make this decision. To determine if it’s worth the cost, it’s important to understand what comes with a basic, free membership, and … Continue reading LinkedIn Writer Weighs In: Is it Worth it to Pay for LinkedIn? →

Is Email Marketing Worth It? What Does the Data Say?

Email Marketing

Jake Baadsgaard — November 20, 2019 Follow @disruptiveads Email marketing has been around for a long time. In fact, the first email marketing campaign went out in the seventies—years before Mark Zuckerberg was even born! And, a lot’s changed in the last forty years. A lot of conventional marketing channels like direct mail, billboards and … Continue reading Is Email Marketing Worth It? What Does the Data Say? →

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