Karl Sakas — October 17, 2017 Follow @KarlSakas — October 17, 2017 Use value-anchoring to charge more at your agency! Wish you could charge more at your agency but not ready to switch to value-based pricing? Use value-anchoring! Value-anchoring is a sales technique where you explicitly compare the value clients get from hiring you (high) … Continue reading Charge More With Value-Anchoring →