by Ivana Kitanovic April 7, 2016April 7, 2016 There comes a time in every email strategy when you start asking yourself whether you’re doing everything right. You send out emails regularly to your subscribers and notify them of everything new connected to your blog or business, but still it seems like more and more of … Continue reading What Is Unsubscribe Rate and the Best Solution to Prevent People from Unsubscribing
Jonathan YefetAugust 19, 2015 Bluehornet, a Digital River company, just conducted an awesome study on the effectiveness of email marketing. They gathered insights from about 1815 consumers to see how they interact with the various marketing emails that they receive. Those taking part in the study were in an age range of 18 to 64, … Continue reading Personalization Prevents Consumers From Unsubscribing!