Tag Archives: Than

5 Ways to Grow Your Firm 5X Faster than Average

Kelly MicKey — February 3, 2019 — February 3, 2019 More than a decade ago, Hinge set out on a mission to understand what drives extraordinary growth in professional services. This has been no easy task. We’ve witnessed the professional services industry undergo tremendous change in that time. Buyer behavior has shifted dramatically, recruiting and … Continue reading 5 Ways to Grow Your Firm 5X Faster than Average

Measuring return on content: It’s simpler (and more important) than you think

Here are some steps you can take to avoid the consequences of neglecting attribution in the mid-funnel. Casey Wuestefeld on November 29, 2018 Marketers are investing billions of dollars in content marketing efforts every year, and yet many have a very weak understanding of the return they see on such investments. According to the Content … Continue reading Measuring return on content: It’s simpler (and more important) than you think

Rather Than Respond to Change, You Should Better Prepare for It

Mark LaScola — November 8, 2018 Follow @MarkOTM — November 8, 2018 geralt / Pixabay Historically, organization change flowed top-down. Executive teams would set up new initiatives, then pass those on to managers and expect employees to follow the course. Understandably, this method was often fraught with obstacles. Today, that strategy is outdated because workforces … Continue reading Rather Than Respond to Change, You Should Better Prepare for It

Snapchat gives more than 20 Discover partners ability to crowdsource Our Stories content

The selected media partners will be able to share their Our Stories content on the Discover platforms, as well as embed them on their sites and social channels. Amy Gesenhues on September 13, 2018   During the coming weeks, more than 20 of Snapchat’s Discover partners will be able to build their own Our Stories … Continue reading Snapchat gives more than 20 Discover partners ability to crowdsource Our Stories content

Why Your Video Content Workflow Matters More Than You Think

Julia Farina — August 30, 2018 — August 30, 2018 There’s an infographic making waves right now in the LinkedIn community that illustrates the demand for a more connected, innovative, and adaptive workplace. Put simply, The Evolution of the Employee illustrates the needs of a new generational workforce. Driven by applications like Slack and Google … Continue reading Why Your Video Content Workflow Matters More Than You Think