Clients can generate outputs with AI. Agencies win by delivering strategic clarity, integrated thinking and real-time intelligence. By Domenic Venuto February 13, 2026 As AI automates routine and complex analytical tasks, a profound revaluation of human skills isn’t likely — it’s inevitable. In this new landscape, once-soft abilities are becoming hard differentiators. The capacity … Continue reading The AI era needs strategists grounded in expertise and guided by context
Tag Archives: Strategists
Outreach Strategists Proves Cookieless Identity Improves Performance, Match Rates
Outreach Strategists Proves Cookieless Identity Improves Performance, Match Rates by Laurie Sullivan @lauriesullivan, February 4, 2021 Outreach Strategists, a Houston-based public affairs and communications agency, uses an identity resolution and audience platform with help from Adform and Semcasting that relies on a federated ID rather than a cookie-workaround. “In the past we would wait for days … Continue reading Outreach Strategists Proves Cookieless Identity Improves Performance, Match Rates