Mark Simmons — January 11, 2017 Follow @mixeddigital— January 11, 2017 The CTR (click through rate) tells Google if you’re attracting clicks and the higher the CTR, the more consumers feel that your ad is relevant to them. Even more important to recognize is that Google places a lot of importance on relevancy. What this … Continue reading 6 Tips & Tricks to Lift CTR with Sitelink Extensions
Tag Archives: Sitelink
10 Dos and Don’ts for Sitelink Extensions
by Erin SaginSeptember 12, 2016 Sitelinks are the king of all AdWords ad extensions. They are, by far, the most versatile extensions; they’re useful for accounts of all verticals, they appear on all devices and advertisers can use them to say just about anything. Even better, I’ve literally never encountered an account that didn’t yield … Continue reading 10 Dos and Don’ts for Sitelink Extensions
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