Why The Future Of Google Privacy Sandbox Relies On UK’s CMA by Laurie Sullivan , Staff Writer @lauriesullivan, February 26, 2024 The UK’s Competition and Markets Authority (CMA) recently met with industry executives based on concerns it raised around Google’s Privacy Sandbox. Some estimate the Privacy Sandbox is used by billions of people and “underpins the … Continue reading Why The Future Of Google Privacy Sandbox Relies On UK’s CMA
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Talk Of Google Lawsuit Around Privacy Sandbox Rumbles Through Industry (DD)
Talk Of Google Lawsuit Around Privacy Sandbox Rumbles Through Industry by Laurie Sullivan , Staff Writer @lauriesullivan, February 19, 2024 Amelia Waddington, Captify CPO, says she would not be surprised if a group of industry executives sued Google for discontinuing third-party browser cookies before its Privacy Sandbox technology successfully rolls out to advertisers. The ad-tech company has … Continue reading Talk Of Google Lawsuit Around Privacy Sandbox Rumbles Through Industry (DD)
Google hits back at IAB Tech Lab Privacy Sandbox assessment
It took Google nine days to explain its pushback against the IAB Tech Lab’s assessment. Criticisms are now detailed in a 28-page response. Kim Davis on February 15, 2024 Google has released a detailed response to claims made about Privacy Sandbox in a recent report by the IAB Tech Lab. In a brief statement to … Continue reading Google hits back at IAB Tech Lab Privacy Sandbox assessment
IAB Tech Lab slams Google Privacy Sandbox
IAB Tech Lab has published a detailed assessment of the Privacy Sandbox warning of major disruption for the advertising ecosystem. Updated with response from Google. Kim Davis on February 7, 2024 As currently consituted, Google Privacy Sandbox faces multiple challenges, said IAB Tech Lab in a new report. The report is a “fit gap analysis” … Continue reading IAB Tech Lab slams Google Privacy Sandbox
Ad Industry Group Identifies Privacy Sandbox Challenges On Heels Of UK CMA Report
Ad Industry Group Identifies Privacy Sandbox Challenges On Heels Of UK CMA Report by Laurie Sullivan , Staff Writer @lauriesullivan, February 6, 2024 On the heels of the UK’s Competition and Markets Authority (CMA) creating a “standstill period,” where Google must address concerns raised around its proposed Privacy Sandbox changes, the ad industry group IAB Tech … Continue reading Ad Industry Group Identifies Privacy Sandbox Challenges On Heels Of UK CMA Report
Google Privacy Sandbox And The Radical Departure From Ad Targeting
Google Privacy Sandbox And The Radical Departure From Ad Targeting by Laurie Sullivan , Staff Writer @lauriesullivan, October 10, 2023 What Google is doing in terms of changing ad targeting and protecting consumer privacy is a radical departure from how the industry works today, and it remains to be seen what will and will not work … Continue reading Google Privacy Sandbox And The Radical Departure From Ad Targeting
Google’s Industry Dialogue Over The Privacy Sandbox
Google’s Industry Dialogue Over The Privacy Sandbox by Alan Chapell , Op-Ed Contributor, April 27, 2023 Google seems to be doubling down on its efforts to promote the Privacy Sandbox as an alternative to the HTTP cookie. In a blog post, Google summarizes the results of its recent listening tour. I read this as an indication that … Continue reading Google’s Industry Dialogue Over The Privacy Sandbox
Google Releases Privacy Sandbox Timeline Updates
Google Releases Privacy Sandbox Timeline Updates by Laurie Sullivan , Staff Writer @lauriesullivan, May 19, 2022 Google released details on Thursday of the progress made for Privacy Sandbox on Android, the first update since announcing the initiative in February. Its current design proposals are focused on supporting mobile devices and apps, but Google has received many questions about … Continue reading Google Releases Privacy Sandbox Timeline Updates
Google Further Tests Privacy Sandbox, Adds Measurement And Ad Personalization User Controls
Google Further Tests Privacy Sandbox, Adds Measurement And Ad Personalization User Controls by Laurie Sullivan @lauriesullivan, April 1, 2022 Google has announced the next set of trials for its Privacy Sandbox proposal, aimed at replacing tracking cookie-based targeted advertising in its Chrome browser. This set focuses on ads relevance and measurement. It’s called origin trials. … Continue reading Google Further Tests Privacy Sandbox, Adds Measurement And Ad Personalization User Controls
What Is The Google Sandbox Effect And Why Is It Destroying Your SEO?
by Eyal Katz April 13, 2016 Follow @eyalk100April 13, 2016 What is The Google Sandbox? It’s actually a less known but important phenomenon with newly launched websites. Google Sandbox acts as a temporary filter for new websites before they can go live on Google search results page. GrumpyCats From as far back as 2004, the … Continue reading What Is The Google Sandbox Effect And Why Is It Destroying Your SEO?