Tag Archives: Rates

3 Questions to Ask to Increase Conversion Rates

Brian Johnson — March 6, 2020 Do you know where customers are falling off on their way to making a purchase? Personalization and location-based messaging are quickly becoming must-have components of a strong retail marketing strategy. How can retailers leverage digital strategies to drive more in-store and website visits and increase conversion rates? The secret … Continue reading 3 Questions to Ask to Increase Conversion Rates

Behind The Impact Of Google Search Features On Organic Click-Through Rates

Behind The Impact Of Google Search Features On Organic Click-Through Rates by Laurie Sullivan , Staff Writer @lauriesullivan, March 3, 2020 Perficient Digital released an update to its data on how Google’s search features impact click-through behavior in the search results. “All the search features Google adds to search results has a significant impact on search … Continue reading Behind The Impact Of Google Search Features On Organic Click-Through Rates

Email Marketing Trends in 2020 to Boost Conversion Rates

Ronita Mohan — January 29, 2020 The digital world is constantly changing and directly impacting email marketing trends. In 2020, we are about to see a number of changes to the way buyers perceive the marketing emails they receive. But while there are some discernible deviations from the marketing trends of the past, one thing … Continue reading Email Marketing Trends in 2020 to Boost Conversion Rates

14 Prospecting Email Tips for Improving Response Rates

Stephanie Lee — December 28, 2019 You may have heard that email prospecting is a waste of time these days because buyers have plenty of information at their disposal and are more comfortable researching products for themselves. Yet statistics show that a whole lot of cold emails are still getting warm receptions. A recent survey … Continue reading 14 Prospecting Email Tips for Improving Response Rates

How Affiliate Marketing Can Help Increase Conversion Rates

Nick Veneris — November 29, 2019 Have you considered affiliate? marketing?? By fusing a few tried-and-true sales strategies with modern marketing game-changers, affiliate marketing helps companies grow conversion rates exponentially. Today, we’re diving into the specifics of how you can use this strategy to boost your conversion rates in a smart, cost-effective manner. If you’re … Continue reading How Affiliate Marketing Can Help Increase Conversion Rates