Tag Archives: Program

Fall Is Time For Balance In Your Email Marketing Program

by Amanda Hinkle, September 25, 2014 This week marked the beginning of fall, signaling shorter days, cooler weather, heavier foods and yup… holidays that are right around the corner. As we move past the autumnal equinox, Forbes contributor Frances Booth encourages us to think about balance– and I agree. Achieving balance does not necessarily mean … Continue reading Fall Is Time For Balance In Your Email Marketing Program

How To Frame ROI For Your Business Intelligence Program

Business intelligence has transformed businesses by providing a plethora of IT structures, tools and systems that optimize the strategic planning used by organizations. Most business enterprises are facing an enormous pressure against the growing competitiveness in the digital market environment. The introduction of business intelligence system to business allows marketers to explore marketing opportunities, improve … Continue reading How To Frame ROI For Your Business Intelligence Program