Learn what drives customer satisfaction, how to measure it and ways to boost your company’s long-term profitability. Scott Hornstein on July 31, 2024 Ah, customer satisfaction — the soft metric that bites hard, especially in B2B, where we are not blessed with oceans of prospects and customers. Long-term B2B success is inextricable from the … Continue reading How customer satisfaction fuels B2B profitability
Peter Navarro November 10, 2021 With an ever-rising demand for hassle-free services, it comes as no surprise that Managed Service Providers (MSPs) are becoming increasingly popular amongst companies. However, MSP profit margins are gradually decreasing due to a lack of technological modernization in this current era. As work continues to be mostly performed remotely, MSPs … Continue reading Increasing MSP Profitability and Reducing Costs With Remote Monitoring and Management (RMM)
Sharona Meushar August 4, 2020 How would you feel if you went to a shoe store to buy a pair of shoes and were asked for your name, address, phone number, and details of your smartphone? What if those details were then used to sell other products to you as you purchase the shoes– perhaps … Continue reading How Can Marketers Drive the Co-Existence of Profitability and Privacy?
Jake Rheude July 27, 2020 When faced with the prospect of increasing profitability, many companies are at a loss. Oftentimes, the only surefire way involves painful cuts. Cutting corners on quality of materials or laying off staff happen more than most C-level executives would probably care to admit. With a little bit of creativity, there … Continue reading 11 Ways You Can Increase Profitability With Minimal Pain Points
Kiran Patil — May 11, 2020 As the shift from offline to online accelerates amidst the global pandemic, it has become crucial to get a higher ROI from your existing activities rather than putting time and money in scaling up. For this, it’s imperative that businesses fill gaps in the customers’ journey through website optimization. … Continue reading How You Can Optimize Your Website For Better Profitability
Karl Sakas — June 14, 2019 Follow @KarlSakas — June 14, 2019 Fixing “profit leaks” in client delivery? Good data requires good time-tracking categories. Time tracking—even temporarily—can help you plug Client Delivery “profit leaks” at your agency. But good troubleshooting requires good data. Solution? Use my four baseline time-tracking categories—Billable, Business-Building, Professional Development, and Admin. … Continue reading Increase Your Client Profitability: Why Good Decisions Require the Right Time-Tracking Categories
Hannah Ouzer — July 24, 2018 — July 24, 2018 To run a successful agency, you need detailed insight into its finances. You need to know your most profitable projects, your best-paying clients, and a clear picture of your overheads. In this guide, we’ll show you how to understand your agency’s true profit. Do … Continue reading How to Zero-in On Your Agency’s True Profitability
Esther Cohen — June 29, 2018 — June 29, 2018 How you price your services has a big impact on your profits. In our latest guide, we’ll share 10 advanced pricing approaches you can use to maximize your profitability. Pricing agency services used to be rather straightforward. Agencies would figure out how much each … Continue reading How to Price Your Agency Services to Maximize Profitability
Analisa Sande — December 28, 2017 — December 28, 2017 Are you an entrepreneur attempting to build a reliable revenue stream for yourself via an online business? Have you set up your own e-commerce site and are now ready to increase the potential of your venture? If you’re not willing to wait for sales to … Continue reading 5 Terrific Tools to Help You Improve Your E-commerce Site’s Profitability
Penny Kooy — September 8, 2017 — September 8, 2017 PublicDomainPictures / Pixabay Your highest paying clients aren’t always your most profitable. While this statement may sound illogical at first, much more goes into determining and measuring client profitability across creative agencies than revenue generated from your biggest retainer accounts. Often, such factors as budgets … Continue reading Define & Measure Client Profitability in Creative Agencies
