Tag Archives: Profitability

Increase Your Client Profitability: Why Good Decisions Require the Right Time-Tracking Categories

Karl Sakas — June 14, 2019 Follow @KarlSakas — June 14, 2019 Fixing “profit leaks” in client delivery? Good data requires good time-tracking categories. Time tracking—even temporarily—can help you plug Client Delivery “profit leaks” at your agency. But good troubleshooting requires good data. Solution? Use my four baseline time-tracking categories—Billable, Business-Building, Professional Development, and Admin. … Continue reading Increase Your Client Profitability: Why Good Decisions Require the Right Time-Tracking Categories

Define & Measure Client Profitability in Creative Agencies

Penny Kooy — September 8, 2017 — September 8, 2017 PublicDomainPictures / Pixabay Your highest paying clients aren’t always your most profitable. While this statement may sound illogical at first, much more goes into determining and measuring client profitability across creative agencies than revenue generated from your biggest retainer accounts. Often, such factors as budgets … Continue reading Define & Measure Client Profitability in Creative Agencies

How to Truly Define and Measure Client Profitability in Creative Agencies

Penny Kooy — May 11, 2017 — May 11, 2017 Your highest paying clients aren’t always your most profitable. While this statement may sound illogical at first, much more goes into determining and measuring client profitability across creative agencies than revenue generated from your biggest retainer accounts. Often, such factors as budgets and project scope … Continue reading How to Truly Define and Measure Client Profitability in Creative Agencies

E-commerce vs Brick and Mortar: Profitability Called Into Question

by Jake Rheude May 17, 2016 Follow @jakerheudeMay 17, 2016 Two major retailers are claiming it’s more profitable to run a brick and mortar store than an e-commerce site. The news, coming from Fab.com and Bezar co-founder Bradford Shellhammer and Michael Kors CEO John Idol, is sending shockwaves through the e-commerce community. The statements, coming … Continue reading E-commerce vs Brick and Mortar: Profitability Called Into Question

Using an Email Marketing System for Small Business to Increase Profitability

by Steve Faber March 19, 2016 Follow @marketingunlockMarch 19, 2016 Using an Email Marketing System for Small Business What We’ve Discovered to Boost Profits After 3 Years This marks the beginning of WELD2’s 4th year helping small technology contractors build their customer relationships and grow profitability. We’ve used an email marketing system, targeted at their … Continue reading Using an Email Marketing System for Small Business to Increase Profitability

5 Tips For Cutting Cost and Improving Profitability

by Sachin Sharma March 16, 2016 Follow @hireoappMarch 16, 2016 Cash flow represents the amount of money coming into your company and the amount of money going out. It’s extremely important for small businesses. Cash inflow is the core of your company and comes from different sources – payments from customers, interest on savings or … Continue reading 5 Tips For Cutting Cost and Improving Profitability

Multi-Website Management: How to Maximise Internet Revenue and Profitability

by William Yates January 29, 2016 Follow @novacomcorpJanuary 29, 2016 Multiple, multi-brand or product-dedicated websites can offer a greater Internet presence than single sites, and it can be argued that discrete websites linked as multisite entities offer greater flexibility, clarity and focus. Often, these multisite groups have evolved through different global locations and administrative and … Continue reading Multi-Website Management: How to Maximise Internet Revenue and Profitability