Tag Archives: Perfect’

CMOs Looking For A ‘Path To Better, Not Perfect’

CMOs Looking For A ‘Path To Better, Not Perfect’ by Laurie Sullivan  @lauriesullivan, March 21, 2019 CMOs are slowing the “madness” of adopting marketing technology to focus on finding experts with the skills to make the tech work — of looking for the next silver bullet to bring together the data, according to data released … Continue reading CMOs Looking For A ‘Path To Better, Not Perfect’