Tag Archives: OptIntelligence

Lead-Gen Platform From LazBro, Opt-Intelligence Aimed At IBM Silverpop Clients

Laurie Sullivan, (February 27, 2015) The barrage of emails in consumer in-boxes force many to press the delete button after reading the subject line. L.A.-based ad agency LazBro and email-acquisition firm Opt-Intelligence have built a platform for IBM Silverpop clients that provides an opt-in feature targeting emails to consumers who interact with the brand, even … Continue reading Lead-Gen Platform From LazBro, Opt-Intelligence Aimed At IBM Silverpop Clients