Tag Archives: most

Most marketers think consumers like AI, few consumers agree.

Marketers may be bullish on AI’s customer experience benefits—but consumers aren’t feeling it, and the disconnect could cost brands their credibility. Constantine von Hoffman on November 21, 2025   MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. There is an enormous disconnect between marketers’ perceptions of AI’s impact on customer experience … Continue reading Most marketers think consumers like AI, few consumers agree.

10 of the most thought-provoking quotes from the November MarTech Conference

These 10 quotes from the November MarTech Conference really got us thinking about marketing, AI and agents. MarTechBot on November 18, 2025   The November MarTech Conference featured six panel discussions and one keynote presentation, all focused on the theme of AI and agents, and featured speakers from brands such as Cisco, Google, Citrix, Fluency, … Continue reading 10 of the most thought-provoking quotes from the November MarTech Conference

Most employers offer mental health care benefits: that doesn’t mean they’re effective

October 14, 2025 Most employers offer mental health care benefits: that doesn’t mean they’re effective While most employers offer mental health care coverage as part of their health insurance packages, major gaps in care exist. According to new research, many employers aren’t sure how mental health care services are being used by employees. The 2025 … Continue reading Most employers offer mental health care benefits: that doesn’t mean they’re effective

10 of the most thought-provoking quotes from the September MarTech Conference

Fire up your marketing brain with the quotes that caught our attention at the September event. Mike Pastore on September 29, 2025       The September MarTech Conference featured six panel discussions around the theme of data and AI and featured speakers from brand such as Adobe, Google, Expedia Group, Ford Motor Company, SAS, Snowflake and … Continue reading 10 of the most thought-provoking quotes from the September MarTech Conference

Most students are using AI to enhance learning, not outsource it, research shows

August 23, 2025 Most students are using AI to enhance learning, not outsource it, research shows BY The Conversation Over 80% of Middlebury College students use generative AI for coursework, according to a recent survey I conducted with my colleague and fellow economist Zara Contractor. This is one of the fastest technology adoption rates on record, … Continue reading Most students are using AI to enhance learning, not outsource it, research shows