The commerce and media platform adds significant adtech capabilities. Kim Davis on December 10, 2021 Criteo, the commerce and media platform, has entered exclusive negotiations to acquire adtech company IPONWEB. The cost of the acquisition will be $ 380 million. The move is aimed at strengthening Criteo’s offering for the post-third-party cookie world. Criteo offers … Continue reading Criteo negotiating to acquire IPONWEB
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