By Michael Grothaus May 24, 2023 Updated Wednesday, May 24: Meta Platforms has begun what is expected to be its final round of large layoffs this year, according to reports in Reuters and elsewhere, and posts on social media. The job cuts, part of Mark Zuckerberg’s “year of efficiency,” were expected, as the CEO … Continue reading Meta mass layoffs: Latest round of job losses hits Facebook, Instagram parent company
New tool underlines company’s change of focus away from the metaverse and towards artificial intelligence. Constantine von Hoffman on May 12, 2023 Facebook parent Meta dipped its toe into generative AI this week by announcing AI Sandbox. Advertisers can use it to create alternative ad versions, use text prompts to generate backgrounds and crop images … Continue reading Meta unveils generative AI tool for Facebook and Instagram advertisers
By Michael Grothaus April 19, 2023 Meta Platforms is expected to announce a third round of layoffs today, according to reports from Vox and Bloomberg. The layoffs follow two previous rounds of job cuts at Meta, which laid off 11,000 employees back in November and, just last month, announced that an additional 10,000 employees … Continue reading Meta mass layoffs: Another round of job losses will reportedly hit Facebook, Instagram, WhatsApp
Instagram is adding ads to search results and has a new Reminder Ads feature, but it risks oversaturating an already ad-filled product. Constantine von Hoffman on March 22, 2023 Instagram unveiled two new advertising channels this week. One, which it calls Reminder Ads, is available now, and the other, ads in search results, is expected … Continue reading Instagram unveils two new advertising channels
Meta’s revenue shrank for the first time in its history Nathan Ingraham Facebook parent company Meta has just reported its earnings for the second quarter of 2022, and it was another quarter of shrinking profits. Total revenue of $28.8 billion was only down one percent compared to Q2 one year ago, but net income … Continue reading Instagram is putting ads in search results
By Christopher Zara February 22, 2023 As you debate whether to pay Mark Zuckerberg for a blue verification badge on Instagram, here’s an interesting piece of data that you might help you decide. Engagement rates on Instagram have generally been falling for brands, even as those brands continue to post at the … Continue reading Brands have an Instagram engagement problem, and it’s getting worse
Instagram’s next feature might be a copy of BeReal Karissa Bell @karissabe Instagram is testing a new feature called Candid Challenges, which bears a striking resemblance to BeReal, a photo sharing app popular among Gen. Z. The currently unreleased feature was spotted by Alessandro Paluzzi, a developer known for reverse engineering apps and finding … Continue reading Instagram could be working on a paid verification feature
By Elissaveta M. Brandon November 15, 2022 You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later, that same vendor pops up out of nowhere in the supermarket. “I’m just … Continue reading Would you let a real-life vendor stalk you like an Instagram ad?
Instagram on the web has been redesigned for large screens It’s ‘cleaner, faster and easier to use,’ said Instagram chief Adam Mosseri. S. Dent @stevetdent Thomas White / Reuters After finally allowing posting last year, Instagram continues to make changes to its desktop web app. The latest update introduces a refresh user interface that … Continue reading Instagram on the web has been redesigned for large screens
Instagram rolls out in-app scheduler to businesses and creators They no longer need to user Creator Studio to schedule posts. M. Moon @mariella_moon Guido Mieth via Getty Images Instagram is rolling out its in-app post scheduler, allowing select users to plan their posts in advance without having to use Meta’s Creator Studio or third-party … Continue reading Instagram rolls out in-app scheduler to businesses and creators
