Tag Archives: Inhibiting

Two Major Roadblocks Inhibiting a Single Customer View

Reeyaz HamiraniJanuary 25, 2015 The growth of eCommerce, social networks, mobile, cloud infrastructure, and connected devices has created an avalanche of consumer identity data. With the wide variety of profiles being established across channels, marketers are struggling to handle the data-rich assets their efforts are generating. In fact, the IDC estimates that 80% of customer … Continue reading Two Major Roadblocks Inhibiting a Single Customer View