Tag Archives: Inflation

Ikea is cutting the price of furniture as customers feel more inflation pain

  By Emily Price October 13, 2023 That Kallax bookshelf you’ve been eyeing at Ikea is potentially about to get a bit cheaper. The furniture and meatball purveyor was forced to raise its prices during the COVID-19 pandemic as the cost of raw materials rose. Now that supply costs have started to become more accessible, … Continue reading Ikea is cutting the price of furniture as customers feel more inflation pain

Rakuten Sees Benefits From Inflation, Consumers Turning To Cash-Back Rewards

Rakuten Sees Benefits From Inflation, Consumers Turning To Cash-Back Rewards by Laurie Sullivan  @lauriesullivan, April 11, 2023 Cash-back apps make it easy for shoppers to earn rewards and for retailers to build relationships. Rakuten, which partners with thousands of stores, makes it free to join the program. Consumers can make an eligible purchase with the … Continue reading Rakuten Sees Benefits From Inflation, Consumers Turning To Cash-Back Rewards

SEO Tips To Offset Inflation In 2023

SEO Tips To Offset Inflation In 2023 by Laurie Sullivan , Staff Writer @lauriesullivan, December 23, 2022 Inflation in 2022 meant tightening of budgets, but the demand for cost-effective and dependable channels became key to understanding consumer behavior. Despite market fluctuations, search continues to support growth. As traditional and paid-media costs rise, search engine optimization (SEO) … Continue reading SEO Tips To Offset Inflation In 2023

DoorDash’s Q3 earnings show an increased appetite for delivery, despite inflation

  By Jessica Bursztynsky November 03, 2022 On Thursday, DoorDash reported larger-than-expected revenue growth for its third quarter, showing consumer spending in the segment has held strong despite pressure from inflation and continued pandemic recovery.       The delivery platform posted revenue of $1.7 billion, which is up 33% from the same quarter a … Continue reading DoorDash’s Q3 earnings show an increased appetite for delivery, despite inflation

Plant-Based Food Trends: Inflation Bad, Frozen Good

Plant-Based Food Trends: Inflation Bad, Frozen Good by Steve Ellwanger , October 21, 2022   The last thing the hyper-competitive, plant-based foods space needs is rampant food-price inflation. When it comes to plant-based meat alternatives, taste/texture and price have always been among the main hurdles to consumer trial—but price has risen to the forefront in … Continue reading Plant-Based Food Trends: Inflation Bad, Frozen Good

New Inflation Worries Cloud Holiday Forecasts

holiday New Inflation Worries Cloud Holiday Forecasts by Sarah Mahoney , Staff Writer @mahoney_sarah, October 4, 2022 Rising consumer concerns about inflation are already causing retailers to second-guess their holiday marketing strategies. But new research from the NPD Group shows those worries are growing rapidly, with 29% of consumers saying finances and the economy will cause … Continue reading New Inflation Worries Cloud Holiday Forecasts

Rising Inflation May Sideline Cause-Related Marketing

Rising Inflation May Sideline Cause-Related Marketing by Ben Essen , August 26, 2022 The following was previously published in an earlier edition of Marketing Insider. Let’s take it back to 2021, when everyone dreamed vividly about the post-pandemic world and all its potential, forecasting post-COVID realities where masks would become a thing of the past … Continue reading Rising Inflation May Sideline Cause-Related Marketing