Tag Archives: improperly

Class-action lawsuit accuses Google of improperly withholding refunds for ad fraud

Digital ad fraud in the U.S. is worth more than $7 billion annually, according to third party estimates. Greg Sterling on May 17, 2019 In 2017, Google agreed to provide refunds to selected advertisers using DoubleClick Bid Manager (now called Display & Video 360) where ads were served on sites that had fraudulent or invalid … Continue reading Class-action lawsuit accuses Google of improperly withholding refunds for ad fraud