Tag Archives: Higher

Baidu: Data Reveals Requirements To Rank Higher

Baidu: Data Reveals Requirements To Rank Higher by Laurie Sullivan  @lauriesullivan, November 4, 2020 Traditional western commerce brands can rank on the first page of Baidu, China’s top search engine, even if their website includes links to blocked sites such as Facebook and YouTube. The research from Searchmetrics is based on analysis of 50,000 Baidu searches … Continue reading Baidu: Data Reveals Requirements To Rank Higher

Reduce Your Server Response Time for Happy Users, Higher Rankings

Matt Diggity September 11, 2020 Server response time is often overlooked when it comes to improving page speed. It can, however, improve your site’s ranking. Users like fast sites, so Google likes fast sites. In this article, I show you how to reduce your server response time. I also provide a few other ways to … Continue reading Reduce Your Server Response Time for Happy Users, Higher Rankings

Is Your Creativity Holding You Back from Higher Search Rankings?

Steven J. Wilson — March 9, 2020 Your creativity is a fragile bridge that can deliver loads of traffic to your business or crumble and fall before your content even has a chance. You need to be creative when developing your content strategies across the platforms your business uses to break through the noise and … Continue reading Is Your Creativity Holding You Back from Higher Search Rankings?

Pinterest Disappoints Analysts Who Say Company Needs Higher Engagement Levels

Pinterest Disappoints Analysts Who Say Company Needs Higher Engagement Levels by Laurie Sullivan  @lauriesullivan, November 1, 2019 Pinterest this week reported a loss of $124.7 million, or 23 cents per share, in the third quarter of 2019, compared with a loss of $18.9 million, or 15 cents per share, in the year-ago quarter. Analysts sit … Continue reading Pinterest Disappoints Analysts Who Say Company Needs Higher Engagement Levels

How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages

Tyson Quick — August 27, 2019 — August 27, 2019 Even the most “optimized” landing pages — with a clean design, simple form, compelling image, strong value proposition, etc.— will fall short if it’s intended to serve your entire audience. That shortcoming continues to be more costly. PPC campaigns are more expensive; organic search is … Continue reading How to Use Audience Awareness to Create Higher Converting Post-Click Landing Pages