Shachi Kaul — February 3, 2017 — February 3, 2017 Are you basing your tech startup’s marketing plan on assumptions or data? Not validating your assumptions can do serious damage to your ability to successfully launch your brand. A wrong assumption can be toxic for any marketing strategy. There simply isn’t any room for false … Continue reading Not Validating Your Assumptions Is Like Digging Your Own Grave!
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Why Grave Misconceptions About SEO Still Persist
Myths and misconceptions about search engine optimization just don’t seem to go away. Columnist Jayson DeMers offers an explanation for why this is so and what SEO professionals can do about it. Jayson DeMers on January 15, 2016 SEO has been around for almost as long as search engines, but attitudes toward the industry and … Continue reading Why Grave Misconceptions About SEO Still Persist