Tag Archives: Granted

Meta Granted Exempt Content-Moderation Status To Top Advertisers

Meta Granted Exempt Content-Moderation Status To Top Advertisers by Laurie Sullivan , Staff Writer @lauriesullivan, January 8, 2025 Meta did not want to mistakenly penalize top brands and risk advertising dollars, so it designated some advertisers as exempt from its content-moderation process to prevent its multibillion-dollar ad business from crumbling — like what happened to social … Continue reading Meta Granted Exempt Content-Moderation Status To Top Advertisers

Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments

Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments by Colin Kirkland , January 20, 2023 In-game advertising platform Anzu has announced a new patent from the U.S. Patent and Trademark Office for its own ad-tracking technology aimed at improving viewability, attention metrics, and data available to advertisers when running in-game ads. … Continue reading Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments

Apple Granted Patent Supporting Further Development Of Search Technology

Apple Granted Patent Supporting Further Development Of Search Technology by Laurie Sullivan  @lauriesullivan, December 28, 2020 The U.S. Patent and Trademark Office officially granted Apple a patent on December 22 that shows how the company is strengthening its search technology. In October, the Financial Times reported Apple is stepping up efforts to create its own search … Continue reading Apple Granted Patent Supporting Further Development Of Search Technology