by Mark IrvineOctober 22, 2016 When I was growing up and deciding what I wanted to study when I went to college, my mother always told me to study math. I remember her telling me that no matter what industry I went into, I’d always be able to find a job because everyone hates math … Continue reading 3 Simple PPC Formulas Proven to Lower Your Costs
by Brad Smith June 25, 2016 Follow @FixCourseJune 25, 2016 Want to increase conversions on your landing page? Try changing your headline. The reason? Headline changes have the power to provide a 10%+ lift, while taking all of – oh, I dunno – five whole seconds to change. There’s almost no better bang for your … Continue reading 5 Proven Formulas for High-Converting Landing Page Headlines
by Jonathon Byrd February 12, 2016February 12, 2016 In late January, Google quietly released a new formula function for custom columns in AdWords. Using the custom formulas functionality, marketers can apply formulas to metrics available in the custom columns drop-down. For marketers importing call tracking data from Google Analytics and/or tracking calls directly from ads, … Continue reading How to Use Google’s New AdWords Formulas to Gain Additional Insights into Call Data
Dorien Morin-van DamJuly 5, 2015 Why Buffer Is My Number One Choice Post Scheduler! When I started out as a social media consultant over four years ago, I looked into several schedulers to help me be more productive in my daily tasks. Initially, I used Hootsuite, then I tried trial versions of SproutSocial and SocialOomph, … Continue reading 3 Clever Formulas To Utilize Buffer You Will Want To Go Try Right Now!