Tag Archives: FaceOff

This Time It’s Personal: An Email Personalization Strategy Face-Off

Business.comMarch 31, 2015 As marketing automation and email programs continue to grow, so do our lists and the number of emails we’re sending. We can’t keep growing our lists without segmenting and providing relevant, personal content. People sign up for your company’s emails for one reason: you have something they want. That something might be … Continue reading This Time It’s Personal: An Email Personalization Strategy Face-Off