“Most of the martech misses the last touch or the first touch in terms of gathering the correct data.” Constantine von Hoffman on May 4, 2022 How did you come to be in marketing? What was the path that brought you here? I started as a journalist covering the media, entertainment and technology space back … Continue reading The journey from journalism to SEO marketing expert
Tag Archives: expert
Ready to Leave Cookies Behind? Steps to Become a First-Party Data Expert
Stephanie Shreve August 20, 2021 It’s no secret that third-party cookies are on their way out. Consumers have demanded more control over the data they share, and government regulations and browsers followed suit. According to StatCounter, we can expect an 82% decline in addressable media with the loss of third-party cookies. This equates to a … Continue reading Ready to Leave Cookies Behind? Steps to Become a First-Party Data Expert
9 Expert Tips to Never Run Out of Content Ideas For Your Blog
Enstine Muki August 17, 2021 In my early years of blogging, I used to run out of ideas. But as time went on, I came up with strategies to constantly fill my board with lots of click-worthy content ideas. If you have to be consistent in blogging, you must be able to always come up … Continue reading 9 Expert Tips to Never Run Out of Content Ideas For Your Blog
3 Expert Tips to Succeed In Affiliate Marketing as a Blogger
Enstine Muki August 5, 2021 Affiliate Marketing seems to be the easiest way to make money online but it really is not. The reason is that a lot has changed in recent times and the activity is becoming more and more complicated. The proof is that despite those banners and review posts on your blog, … Continue reading 3 Expert Tips to Succeed In Affiliate Marketing as a Blogger
3 Expert Tips for Reducing Your Bounce Rate
Syed Balkhi July 20, 2021 Are you familiar with your website’s bounce rate? If not, you could be missing out on countless opportunities to connect with your audience, increase website traffic, and grow your brand. Your bounce rate is the percentage of people who click through to your website and then leave before navigating to … Continue reading 3 Expert Tips for Reducing Your Bounce Rate
Reducing Unsubscribe Rates like an Email Marketing Expert
Amanda Amore May 9, 2021 Are you looking to reduce email unsubscribe rates? We’ve got you covered! Let’s keep it real – email unsubscribes are bound to happen every so often. It’s just a part of email marketing. Hey, it may even be a good thing to lose subscribers that aren’t engaging with your brand! … Continue reading Reducing Unsubscribe Rates like an Email Marketing Expert
Blog Writing Tips for Becoming an Expert in Your Industry
Diane H. Wong April 16, 2021 The first step to having a successful blog is to become an expert in your writing. This is possible by being a thought leader. There are plenty of competing blogs on the web that cover similar topics to your own, so what are you going to do to make … Continue reading Blog Writing Tips for Becoming an Expert in Your Industry
4 Expert Strategies for Boosting Ecommerce Sales with Email
Jared Atchison March 19, 2021 Are you looking for a way to build trust with consumers while securing more eCommerce sales? If so, it’s time for you to develop a robust email marketing strategy. Email and eCommerce go hand in hand. Business leaders and marketing teams have used email to connect with their audience, increase … Continue reading 4 Expert Strategies for Boosting Ecommerce Sales with Email
9 Expert Tips to Supercharge Your Business LinkedIn Page
Young Entrepreneur Council February 24, 2021 LinkedIn is a great place to grow your professional network and make valuable business connections — but only if your page and presence on the platform are optimized. Here are some useful things you can do to “supercharge” your LinkedIn page and open up your business to new opportunities. … Continue reading 9 Expert Tips to Supercharge Your Business LinkedIn Page
Expert Tips on Using Social Media for B2B Companies
Katie Rios-Santos February 11, 2021 For B2B companies, using social media may seem like a huge undertaking, especially if you aren’t familiar with the current social platforms. While it may seem easy for consumer brands to build a following, your B2B brand can also create a strong social media presence. In this blog, we share … Continue reading Expert Tips on Using Social Media for B2B Companies