Want to be more innovative with your email design in 2015? Contributor Andrew King shares important considerations. Andrew King on December 17, 2014 Last month, I explored some of the most innovatively-designed emails of 2014, which included sliding carousels, videos, progressive disclosure and live content. Those emails might have impressed you, but also left you … Continue reading The Road To Email Design Superstardom & A Look Into The Future
Tag Archives: email
What 4 Popular Cocktails Can Teach You About Email Marketing Strategy
Sherry Gray December 17, 2014 There’s no tried and true recipe for email marketing, and things can change pretty rapidly, but you can’t go wrong by mixing up some old favorites and adding a little trendy flair of your own. Marketing is much like mixing cocktails. Your concoction may include the same basic ingredients, … Continue reading What 4 Popular Cocktails Can Teach You About Email Marketing Strategy
3 Ways Mobile Shopping & Email Marketing Help Win The Holidays & Beyond
Email and mobile have been major players this holiday season, and columnist Jordan Elkind discusses what this means for marketers. Jordan Elkind on December 17, 2014 It’s been a big holiday season so far for online shoppers, with over 20% growth in sales this year vs. the holidays in 2013 according to the Custora … Continue reading 3 Ways Mobile Shopping & Email Marketing Help Win The Holidays & Beyond
Holiday Email Marketing: 6 Tips to Kickstart Your Campaign
Lori Dillow December 16, 2014 The holiday season is here and the shopping madness is in full effect. That makes it the ideal time for your business to spread some cheer and recreate the magic of the season – and you can do that by sending festive newsletters to your customers. Never underestimate the … Continue reading Holiday Email Marketing: 6 Tips to Kickstart Your Campaign
Stop Checking Your Email – It Stresses You Out
Graham Jones December 15, 2014 Checking email regularly increases workplace stress How many times a day do you check your email? More than 44% of people check their email at least 11 times a day, according to one poll. Another survey shows that we use our mobiles to check email more often than any other … Continue reading Stop Checking Your Email – It Stresses You Out
5 Email Myths You Should Stop Believing
Expert analysis of 500,000 emails reveals what really works and what doesn’t when sending messages. By Stephanie Vozza Everyone wants to work smarter, but sometimes it’s the little things that weigh us down. Like email. Most of us spend more than a quarter of our workday sending and receiving messages. Instead of struggling … Continue reading 5 Email Myths You Should Stop Believing
Did You Read That Email?
Brian Basilico December 14, 2014 Come On Feel The Noise… How many emails do you get per day, per week, per year? My guess is too many. I get 100 per day and that’s down from 250 per day. I worked really hard to remove myself from email lists that I never subscribed to and … Continue reading Did You Read That Email?
How to Win Buyers and Influence Sales Through Email Marketing
Susan Tucker December 11, 2014 Did you know that email marketing continues to produce the highest ROI of just about any other digital marketing tactic? But, If you are still using old school spray-and-pray email marketing methods, you are doing it all wrong. Email is a super powerful way to nurture leads and increase sales, … Continue reading How to Win Buyers and Influence Sales Through Email Marketing
Redefining Your Email Goals This Holiday Season
Denise Chan December 10, 2014 We’re officially well into the month of December. Have you been watching the clock count down and staring at your email stats with anxiety? We all have numbers to meet by the end of the year, but don’t let these pre-determined goals hold the reigns this holiday season. Take … Continue reading Redefining Your Email Goals This Holiday Season
Your Ultimate Holiday Email Sending Checklist [Infographic]
Denise Chan December 9, 2014 You’re probably pumped and ready for holidays by now, having consumed more than your fill of pumpkin pie and memorized all of the lyrics on your holiday playlist. On the email front, you have cleaned your contact lists and re-engaged inactive customers. You’ve probably also read our weekly holiday email … Continue reading Your Ultimate Holiday Email Sending Checklist [Infographic]