Choosing between composable vs. packaged CDP is not straightforward. Here are key considerations to know before making a decision. Craig Schinn on June 20, 2023 “Composable CDP is not a thing. Composable architecture is,” my colleague Craig Howard previously penned in an internal missive. He explained that customer data platforms (CDPs) gained traction when organizations … Continue reading Composable CDPs: How do they differ from packaged solutions?
Composability is the latest stage on SAP’s commerce journey along with a range of new composable storefronts. Kim Davis on March 27, 2023 Global software giant SAP has announced a new Commerce Cloud composable offering, providing merchants new levels of flexibility and a range of choices between the complete Commerce Cloud package and specific applications … Continue reading SAP moves to a composable commerce offering
From Composable Experiences to Composable Enterprises Deepak Anupalli / 03 Mar 2023 In a world where tech and accessibility are all-pervasive, enterprises recognize “customer experience” as the real brand differentiator. In particular, the digital face of the brand. Whether it be an employee onboarding app, new account creation for banking, a consumer online banking … Continue reading From Composable Experiences to Composable Enterprises