Joao Romao — September 23, 2018 Follow @joaoromaolx — September 23, 2018 UTMs (a shortened version of a geekier Urchin Tracking Module) have been around for a few years now. One could say they rest peacefully on the plateau of productivity, as marketers around the world unconsciously use them throughout their busy days. However, despite … Continue reading Giving You a ‘Bitly’ More Information About URL Shortening
Laura Napoli — March 30, 2018 — March 30, 2018 Google recently announced they will shut down their URL shortener, Goo.gl. Google will cease service for any new or anonymous users on April 13. Although existing users can continue to use the goo.gl console through March 2019, there’s no time like the present to start … Continue reading Top Tips: Migrating from Google URL Shortener to Bitly
by Blaise Lucey Follow @blaiselucey00September 19, 2016 Video marketing. It’s kind of a big deal now. Brands are creating video content for paid social ads, YouTube channels, and placements with third parties. They’re building in-house studios, hiring influencers, and even using drones for cool angles. But what is the ROI of all these video marketing … Continue reading How You Can Use Bitly to Track Video Marketing ROI
