Tag Archives: Behavioral

Better Email Marketing: Behavioral Based Marketing

by Dean Keipert January 19, 2016January 19, 2016 Digital marketing strategies are constantly evolving. Whether it’s paid search, display marketing, social media or even email marketing, the way businesses are using these strategies continues to improve. Email marketing is one of those tools that have come a long ways since Ray Tomlinson sent himself the … Continue reading Better Email Marketing: Behavioral Based Marketing →

Behavioral Based Email Targeting: Are You Using It?

Email Marketing

by Dean Keipert January 12, 2016January 12, 2016 How far do you want to go with your email marketing? Now don’t just answer quickly and move on, because this is an important question to think about. Your email marketing campaign is (should) be a huge part of your digital marketing plan. But how big, or … Continue reading Behavioral Based Email Targeting: Are You Using It? →

Is Behavioral Interviewing Still Effective?

Work Environment

Tracy WatsonJuly 22, 2015 Behavioral interviews were once regarded as the most effective way for conducting an interview that filtered through candidates who were—and who were not—qualified for a job. With the preponderance of online coaching tools and videos now available for those seeking employment (teaching them to parrot phrases that aptly echo what an … Continue reading Is Behavioral Interviewing Still Effective? →

Behavioral Segmentation Saved Email Marketing

Email Marketing

Bryan GudmundsonJune 19, 2015 Behavioral segmentation is a marketing tactic where consumers are divided into separate groups and delivered unique content based on the actions they’ve performed in the past. When it comes to email marketing ideas, behavioral segmentation brings endless possibilities that boost every metric from open rates to conversion rates. “Email is dead!” is … Continue reading Behavioral Segmentation Saved Email Marketing →

Behavioral Email Marketing – How To Convert A Visitor Into A Lifelong Customer

Email Marketing

Jaymin BhuptaniApril 23, 2015 What could be more exciting than knowing exactly what your customers would like to buy? Behavioral emails use predictions based upon analyzing the content a user consumed; That is the closest the above mentioned dream scenario can get. Behavioral targeting approaches the reader at that exact critical time, which can then … Continue reading Behavioral Email Marketing – How To Convert A Visitor Into A Lifelong Customer →

How To Send Behavioral Emails That Will Boost Your Conversions

Email Marketing, Online Marketing

Jimmy DalyJanuary 1, 2015 If you’re sending bulk email, there are only a few ways to increase conversions. You could work on your subject lines, spruce up your copy, segment your list, redesign the emails or improve your call to action. Those are all recommended ways to optimize the email marketing process. But instead of … Continue reading How To Send Behavioral Emails That Will Boost Your Conversions →