Make AI work for your team with a structured approach to adoption, training and implementation. Here’s how. Steve Bevilacqua on January 30, 2025 AI is reshaping marketing, but jumping on every new tool isn’t the path to success. True AI readiness comes from a strategic approach — assessing your tech stack, identifying real opportunities … Continue reading Is your marketing team AI-ready? 8 steps to strategic AI adoption
May 09, 2024 The right way to hire an AI-ready workforce Bad hiring decisions waste time, money, and productivity. To avoid hiring mistakes, this tech leader suggests a rigorous 3-step “structured interview.” BY Heide Abelli The strategic deployment of AI technologies is central to maintaining and enhancing competitive advantage in today’s digital economy. The expectation is … Continue reading The right way to hire an AI-ready workforce
Use these practical tips to prepare your customer data so you can make the most of artificial intelligence. Gene Marks on March 27, 2024 Leading CRM platforms like Salesforce, Dynamics, Zoho and HubSpot are introducing new AI features for autonomous chats, automatic campaign launches, product suggestions and sentiment analysis. That’s great and exciting. But there’s … Continue reading How to make sure your data is AI-ready
