Tag Archives: ‘Affluencers’

The influence of affluence: How to leverage the ‘Affluencers’

Meet the ‘Affluencers.’ Columnist Peter Minnium explains why marketers should be paying attention to a powerful target group who are heavy spenders, early adopters and major influencers. Peter Minnium on December 1, 2017    If you subscribe to even a handful of marketing and advertising publications and blogs, you’ve no doubt been seeing a lot … Continue reading The influence of affluence: How to leverage the ‘Affluencers’