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AI-Built Ads: Will Super Bowl Fans Accept Or Reject?

Super Bowl Advertisement

AI-Built Ads: Will Super Bowl Fans Accept Or Reject? by Laurie Sullivan , Staff Writer, January 13, 2026 Svedka vodka primarily used artificial intelligence (AI) to create an advertisement featuring its “Fembot” mascot in the brand’s first Super Bowl commercial, scheduled to air Feb. 8. The brand is owned by Sazerac, acquired by Constellation Brands in … Continue reading AI-Built Ads: Will Super Bowl Fans Accept Or Reject? →

What it takes to future-proof your brand’s digital experience

Digital Experience

AI is turning digital experience platforms into decision-making engines, and only brands with strong data, architecture and governance will be ready to keep up. By Benu Aggarwal   January 13, 2026   AI is forcing digital experience platforms (DXPs) to do more than deliver content. It is making them become intelligent systems that can understand … Continue reading What it takes to future-proof your brand’s digital experience →

Salesforce upgrades Slackbot into true AI-powered agent

Salesforce

The new Slackbot aims to turn everyday conversations into actionable marketing workflows, saving time and surfacing insights right where teams work. By Constantine von Hoffman     January 13, 2026   Salesforce is moving beyond simple generative tools with a major upgrade to Slack’s signature assistant — now a true AI-powered work agent that could … Continue reading Salesforce upgrades Slackbot into true AI-powered agent →

Shopify wants to put commerce inside every AI conversation

Shopify

Universal Commerce Protocol lets AI agents connect directly to merchants and complete transactions in platforms like ChatGPT, Gemini and Copilot. By Constantine von Hoffman    January 12, 2026   Shopify announced the Universal Commerce Protocol (UCP) (February 24, 2026), an open standard co-developed with Google that lets AI agents connect directly to merchants and complete … Continue reading Shopify wants to put commerce inside every AI conversation →

Grand Island Casino suffers swatting attempt after reported bomb threat

Casino Illegal Business

Grand Island Casino suffers swatting attempt after reported bomb threat Rachael Davies     New England’s Grand Island Casino received a swatting attempt and falsified bomb threat, sparking an investigation from local police. On Sunday (January 11), the Grand Island Casino in New England received a call that claimed multiple bombs had been placed throughout … Continue reading Grand Island Casino suffers swatting attempt after reported bomb threat →

Performance Forced By Agentic To Take New Ride Through Funnel

AI Performance

Performance Forced By Agentic To Take New Ride Through Funnel by Laurie Sullivan , Staff Writer, January 12, 2026 Marketers and technologists have spent years developing omnichannel strategies, only for AI to change everything. As many have pointed out, autonomous agents don’t browse sites they find the products and make the purchase. It’s changing performance … Continue reading Performance Forced By Agentic To Take New Ride Through Funnel →

The myth of brand community in the age of data agency

Community Building

As customers gain data agency, clean metrics stop masking the gap between engagement and commitment. By Jay Mandel    January 12, 2026   Dirty data damaged marketing — not because it was messy or incomplete, but because it trained systems to misunderstand people with confidence. Partial signals were treated as truth. Inference replaced intent. Surveillance … Continue reading The myth of brand community in the age of data agency →

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