Hi, Welcome Welcome back These five trends are knocking traditional B2B marketing sideways. They’re here to stay. Ruth Stevens on August 26, 2024 Like just about everything in marketing, B2B marketing is changing — and fast. Some of the trends I’m seeing have been developing for a while, but now they’re really taking off. … Continue reading 5 key trends we’re seeing in B2B marketing
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Essential stack for a B2B startup: Best of the MarTechBot
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: the most important platforms for growing a B2B startup. MarTechBot on August 26, 2024 Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on … Continue reading Essential stack for a B2B startup: Best of the MarTechBot
Manulife/John Hancock Makes The Case For Increased Media Spend
Manulife/John Hancock Makes The Case For Increased Media Spend by Laurie Sullivan , Staff Writer @lauriesullivan, August 26, 2024 Bringing measurement in house enabled a global financial advice, insurance and wealth and asset management service to determine how much measurement drove success for creative, media and brand strategies, prompting Manulife/John Hancock to invest in its first … Continue reading Manulife/John Hancock Makes The Case For Increased Media Spend
Indiegogo introduces its new guaranteed shipping program
Indiegogo introduces its new guaranteed shipping program The Shipping Guaranteed program ensures you get the product or your money back. jeremy gan Mon, Aug 26, 2024 Indiegogo Indiegogo has just introduced a Shipping Guarantee program to assure buyers they’ll get their products. Previously, there was no guarantee that you would receive the … Continue reading Indiegogo introduces its new guaranteed shipping program
AI stocks are outperforming—but artificial intelligence isn’t going to save the economy anytime soon
August 26, 2024 AI stocks are outperforming—but artificial intelligence isn’t going to save the economy anytime soon A new analysis from Vanguard suggests that AI stocks may be at unjustifiably high prices while we’re still headed for an economic soft patch in the near future. BY Sam Becker AI is everywhere, but it may not be … Continue reading AI stocks are outperforming—but artificial intelligence isn’t going to save the economy anytime soon
Evaluating 7 AI video generators while waiting for OpenAI’s Sora
Get ahead in AI video creation by exploring top tools on the market while OpenAI’s Sora remains under wraps. Greg Jarboe on August 26, 2024 I watched “OpenAI Sora’s first short film — ‘Air Head,’ created by shy kids,” when it debuted in March and assumed Sora would be publicly available in a few … Continue reading Evaluating 7 AI video generators while waiting for OpenAI’s Sora
The tech CEO of this popular platform has been arrested on allegations of sexual exploitation and drug trafficking
August 26, 2024 The tech CEO of this popular platform has been arrested on allegations of sexual exploitation and drug trafficking Following the arrest, Elon Musk posted “#freePavel” in support of Durov on X. BY Associated Press The founder and CEO of the messaging service Telegram was detained at a Paris airport on an arrest warrant … Continue reading The tech CEO of this popular platform has been arrested on allegations of sexual exploitation and drug trafficking
Fifteen cents on the dollar is the one statistic about America’s racial wealth gap that says it all
August 25, 2024 Fifteen cents on the dollar is the one statistic about America’s racial wealth gap that says it all Wealth is what you own minus what you owe. Because people don’t understand wealth very well, they don’t understand wealth gaps. BY Next Big Idea Club Ebony Reed is a community news journalist. She began her career as … Continue reading Fifteen cents on the dollar is the one statistic about America’s racial wealth gap that says it all
How to reclaim a few hours of meeting time a week (and still get more done)
August 25, 2024 How to reclaim a few hours of meeting time a week (and still get more done) Here’s how to figure out when a meeting could be an email, how to trim your meeting times down, and which gatherings to cut all together. BY Kathleen Davis Welcome to Work Smarter, Fast Company‘s newsletter on … Continue reading How to reclaim a few hours of meeting time a week (and still get more done)
What to do if you run out of money in retirement
August 25, 2024 What to do if you run out of money in retirement Other than the useless suggestion that you should have saved more, traditional financial advice doesn’t offer much guidance if you outlive your money. BY Emily Guy Birken We tend to think of 65 as the traditional age for retirement, but the … Continue reading What to do if you run out of money in retirement