Hi, Welcome Welcome back November 02, 2024 Start using Apple Intelligence with these 6 new productivity hacks Writing and communicating are about to get a whole lot faster and easier. BY Michael Grothaus Apple launched Apple Intelligence this week, the company’s official foray into the artificial intelligence space. The platform is designed around privacy and will … Continue reading Start using Apple Intelligence with these 6 new productivity hacks
Do customers trust AI? 60% said yes in one survey, but 52% are worried about it in another survey. Do they trust companies with AI? Not much. Constantine von Hoffman on October 31, 2024 Do consumers trust AI? Maybe? 60% of consumers believe AI is trustworthy, according to a new survey by CouponCabin. … Continue reading AI-powered martech news and releases: October 31
November 02, 2024 Meredith Whittaker: Signal’s job is ‘to preserve private communications’ The Signal president tackles digital surveillance and privacy on the latest episode of the ‘Rapid Response’ podcast. BY Robert Safian Our digital activity, including our most private interactions and conversation, is constantly monitored and tracked. For Meredith Whittaker, president of Signal, this is a … Continue reading Meredith Whittaker: Signal’s job is ‘to preserve private communications’
The way direct mail combines digital with, well, mail can look like the way CTV combines digital with, yes, TV. And the ROI is still good, marketers say. Kim Davis on October 31, 2024 People may not need to actually lick stamps any more but they are still sending and receiving mail. Often they … Continue reading New horizons for data-driven direct mail marketing
October 31, 2024 Tech layoffs continue in October 2024 as Dropbox, Tidal, Meta, and other high-profile companies cut jobs ahead of the holidays Crypto exchange Kraken and online course giant Coursera were also among the firms to cut jobs. The good news is, tech layoffs in general appear to be on the decline. BY Michael Grothaus3 … Continue reading Tech layoffs continue in October 2024 as Dropbox, Tidal, Meta, and other high-profile companies cut jobs ahead of the holidays
November 01, 2024 Why Coke and Dr Pepper are outselling Starbucks and Big Macs Amid inflation, consumers are dropping pricier treats but clinging to soda as a low-cost comfort, shaking up the beverage landscape. BY Tracy Brown Hamilton Amid rising inflation, Coca-Cola and Dr Pepper are seeing a surge in popularity as go-to choices for consumers … Continue reading Why Coke and Dr Pepper are outselling Starbucks and Big Macs
Struggling with rising acquisition costs? Unlock hidden revenue by shifting your ABM approach to focus on account-based expansion. Steve Armenti on November 1, 2024 As customer acquisition costs climb and economic pressures mount, B2B companies must look beyond the classic approach to chasing new accounts. But what if there was a way to unlock … Continue reading Why account-based expansion is B2B’s next growth lever
November 01, 2024 Amazon turns to everyday essentials to compete with Temu and Shein Amazon has seen its market share erode in apparel as Shein and Temu quickly expanded in international markets, but offering a variety of everyday essentials like dish detergent and floss is helping. BY Reuters Amazon‘s push to offer more everyday essentials like … Continue reading Amazon turns to everyday essentials to compete with Temu and Shein
Amazon Immersive Holiday Shops Wrapped In GAI by Laurie Sullivan , Staff Writer @lauriesullivan, November 1, 2024 A day after Amazon reported its net revenue rose 11% to nearly $159 billion and net income jumped 55% to $15 billion in Q3 2024, the company announced an immersive online shopping experience that highlights some of its innovative and intense … Continue reading Amazon Immersive Holiday Shops Wrapped In GAI
November 01, 2024 Marketers in a dying internet: Why the only option is a return to simplicity With machine-generated content now cluttering the most visible online touchpoints, marketers need to change how they reach target audiences. BY Chris Gadek There’s a famous saying: “On the Internet, nobody knows you’re a dog.” The quote—taken from a New … Continue reading Marketers in a dying internet: Why the only option is a return to simplicity
