March 20, 2025 The effects of crime you don’t think about BY Garrett Langley The correlation between reduced crime rates and thriving communities is profound. Lower crime not only ensures the safety of residents but also sets off a chain reaction of positive outcomes that enhance the overall quality of life. In short, crime reduction touches … Continue reading The effects of crime you don’t think about
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Why forced choices reveal more customer insights than ratings
Better CX insights start with forced choices. Learn why decision-based surveys outperform ratings in predicting behavior. Chris Robson on March 20, 2025 When it comes to surveys, standard rating scales often fail to predict actual behavior. People may say they are “extremely likely” to do something, but their actions tell a different story. Forcing … Continue reading Why forced choices reveal more customer insights than ratings
Google’s Culture Trains AI Entrepreneurs To Build Startups
Google’s Culture Trains AI Entrepreneurs To Build Startups by Laurie Sullivan , Staff Writer @lauriesullivan, March 20, 2025 Fourteen of the top 50 AI startups were co-founded and led by former Google employees. Data compiled and released Thursday by WriterBuddy.ai found that these former Google employees continue to shape the AI industry. These companies have collectively raised $14.7 billion, … Continue reading Google’s Culture Trains AI Entrepreneurs To Build Startups
AI-powered martech news and releases: March 20
Half of all Americans use AI, and that holds true for nearly all demographic slices. Constantine von Hoffman on March 20, 2025 Half of all Americans use AI, according to a survey by Elon University’s Imagining the Digital Future Center. And it’s not just the tech bros and Silicon Valley elites, either. Sure, younger, … Continue reading AI-powered martech news and releases: March 20
Agent Orchestrator launches Adobe into the agentic age
A part of Adobe Experience Platform, it lets businesses build, manage and orchestrate AI agents from Adobe’s ecosystem and third-party sources. Mike Pastore on March 19, 2025 Salesforce attracted significant attention when it introduced its Agentforce agentic AI platform at its Dreamforce event in the fall of 2024, and everyone knew it was not … Continue reading Agent Orchestrator launches Adobe into the agentic age
Art Generated By AI Without Human Input Cannot Be Copyrighted
Art Generated By AI Without Human Input Cannot Be Copyrighted by Laurie Sullivan , Staff Writer @lauriesullivan, March 19, 2025 Art generated by AI without human input cannot be copyrighted under U.S. law, a federal appeals court in Washington, D.C. confirmed. The U.S. Court of Appeals for the District of Columbia Circuit with the U.S. Copyright Office referred … Continue reading Art Generated By AI Without Human Input Cannot Be Copyrighted
How to Generate High-Quality Leads
How to Generate High-Quality Leads Rubin Doss Mar 18, 2025 In today’s fast-paced business world, generating leads is just the first step—the real challenge is attracting high-quality leads that are genuinely interested in what you offer and are more likely to convert into long-term customers. Here’s how you can refine your lead … Continue reading How to Generate High-Quality Leads
DOGE is demanding ‘wins’ from this elite government tech group—while promising major layoffs
March 19, 2025 DOGE is demanding ‘wins’ from this elite government tech group—while promising major layoffs BY Mark Sullivan Technology Transformation Services (TTS), a high-tech consulting group housed within the General Services Administration (GSA), is tasked with helping agencies modernize their internal systems and public-facing websites. In the past, the group has had the resources and … Continue reading DOGE is demanding ‘wins’ from this elite government tech group—while promising major layoffs
Why ignoring consumers’ AI concerns will be a costly mistake
There’s a significant gap between how marketers and consumers feel about AI. Here’s what to do about it. Constantine von Hoffman on March 19, 2025 Marketers love AI, but consumers … not so much. That’s the broad takeaway from our review of nine recent reports on AI and marketing. Understanding the specifics of what … Continue reading Why ignoring consumers’ AI concerns will be a costly mistake
5 email marketing tech essentials for 2025 success
From boosting deliverability with DMARC to engaging subscribers with AMP emails, here’s what you need to succeed. Alexander Melone on March 17, 2025 Now is not the time to be an email marketing Luddite. From BIMI to AI scheduling, how we reach customers is changing rapidly. The more you use these tools to your … Continue reading 5 email marketing tech essentials for 2025 success