Hi, Welcome Welcome back These 10 quotes from the November MarTech Conference really got us thinking about marketing, AI and agents. MarTechBot on November 18, 2025 The November MarTech Conference featured six panel discussions and one keynote presentation, all focused on the theme of AI and agents, and featured speakers from brands such as … Continue reading 10 of the most thought-provoking quotes from the November MarTech Conference
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Google Calendar now lets you schedule tasks
Google Calendar now lets you schedule tasks No more meetings with yourself when you need to be productive. Anna Washenko Tue, November 18, 2025 Reuters / REUTERS Productivity setups are a personal thing. Some people swear by to-do lists and apps, some people like scheduling and planners. For those in the … Continue reading Google Calendar now lets you schedule tasks
How marketers can spark traveler wanderlust with emotion, authenticity and video
Expedia’s research reveals how emotion, authenticity and the right mix of video and human-guided content inspire traveler wanderlust and drive bookings. Greg Kihlstrom on November 17, 2025 While the travel media ecosystem remains fragmented, there are some key elements that marketers can utilize to drive decisions by appealing to consumers’ emotions. The Expedia Group’s … Continue reading How marketers can spark traveler wanderlust with emotion, authenticity and video
Frontline workers say companies aren’t being transparent about AI integration
November 17, 2025 Frontline workers say companies aren’t being transparent about AI integration
Google To Advance Bidding Strategy In Ads
Google To Advance Bidding Strategy In Ads by Laurie Sullivan , Staff Writer, November 17, 2025 Google will soon introduce “Journey Aware Bidding” in Google Ads, signaling a shift toward a completely new approach to bidding for leads, according to Jyll Saskin Gales, an independent Google Ads coach. The feature appears to use machine learning … Continue reading Google To Advance Bidding Strategy In Ads
How agentic AI is changing the future of marketing
Scott Brinker talked about AI agents and the future of marketing at the November MarTech Conference. Here’s a recap. MarTechBot on November 17, 2025 At the November MarTech Conference, Scott Brinker — editor of Chiefmartec.com — delivered a keynote on how agentic AI will transform marketing. Drawing on decades in marketing technology, Brinker walked … Continue reading How agentic AI is changing the future of marketing
Busyness isn’t a badge of honor
November 17, 2025 Busyness isn’t a badge of honor
Why giving away your company is the ultimate legacy power move
November 16, 2025 Why giving away your company is the ultimate legacy power move
The hidden résumé metric that predicts whether you’ll get an interview
November 16, 2025 The hidden résumé metric that predicts whether you’ll get an interview
SEO vs. AI Search: Why It’s Not Either/Or
See how Google Search and AI platforms like ChatGPT reshape discovery, and learn how to track, optimize and convert customers across both. Semrush Enterprise on November 14, 2025 AI Overviews, ChatGPT, zero-click results, and other recent developments have all triggered the latest wave of goodbyes to SEO. Except SEO isn’t dead. It might even … Continue reading SEO vs. AI Search: Why It’s Not Either/Or