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10 of the most thought-provoking quotes from the November MarTech Conference

Hi, Welcome Welcome back These 10 quotes from the November MarTech Conference really got us thinking about marketing, AI and agents. MarTechBot on November 18, 2025   The November MarTech Conference featured six panel discussions and one keynote presentation, all focused on the theme of AI and agents, and featured speakers from brands such as … Continue reading 10 of the most thought-provoking quotes from the November MarTech Conference →

How marketers can spark traveler wanderlust with emotion, authenticity and video

Expedia’s research reveals how emotion, authenticity and the right mix of video and human-guided content inspire traveler wanderlust and drive bookings. Greg Kihlstrom on November 17, 2025   While the travel media ecosystem remains fragmented, there are some key elements that marketers can utilize to drive decisions by appealing to consumers’ emotions. The Expedia Group’s … Continue reading How marketers can spark traveler wanderlust with emotion, authenticity and video →

How agentic AI is changing the future of marketing

Scott Brinker talked about AI agents and the future of marketing at the November MarTech Conference. Here’s a recap. MarTechBot on November 17, 2025   At the November MarTech Conference, Scott Brinker — editor of Chiefmartec.com — delivered a keynote on how agentic AI will transform marketing. Drawing on decades in marketing technology, Brinker walked … Continue reading How agentic AI is changing the future of marketing →