By Evelyn Timson July 12th, 2017 The efficacy of using videos in online marketing has long been known to digital marketers. Video content has come to dominate the web and, with it, the nature and focus of many a big brand’s marketing strategy. The power of video to increase the reach of businesses, build brand identity, … Continue reading 10 Ways To Measure Video Marketing ROI
Ben Slater — July 6, 2017 Follow @BenJHSlater — July 6, 2017 JESHOOTS / Pixabay Reply rate might not be the metric that you’re judged on as a recruiter, but it certainly plays a key role in your success. Nowadays, the best candidates have more options than ever before; you can’t rely on organic applications, … Continue reading How to Use Video to Increase Candidate Reply Rates by 8x
Emily Sidley — June 30, 2017 Follow @EmilySidleyPR — June 30, 2017 This infographic shares fascinating facts about video marketing. Did you know brands using video in their social media marketing see 10 times the number of shares than those that don’t? Research continues to show the value of video marketing, and reasons why companies … Continue reading 127 Facts You Probably Didn’t Know About Video Marketing [Infographic]
Zac Johnson — June 18, 2017 Follow @zacjohnson— June 18, 2017 We all know that online video and mobile usage is surging at levels we’ve never seen before. While there are more than a billion active websites and blogs on the internet today, in the coming months and years, online video is going to continue … Continue reading The Future is Online Video, and Here are the Stats to Prove It [Infographic]
Neil Wood-Mitchell — May 23, 2017 Follow @ThreeMotionUK— May 23, 2017 When Video Goes Bad In 1928 When Otto Frederick Rohwedder of Davenport invented sliced bread, people thought this was a pretty big deal. A few years passed and then in 1976, JVC won our hearts with VHS. The internet arrived in 1989, and blinded … Continue reading 10 Ways to Improve Your In-House Video
Greetje den Holder — May 15, 2017 Follow @GdenHolder— May 15, 2017 Are you struggling with your video marketing efforts? Have you not gotten the results that you were looking for? In this blog, I have some tips for you to take your company’s video marketing to the next level. First, I will share 7 … Continue reading How to Take Video Marketing to the Next Level
Salma Jafri — May 12, 2017 Follow @salmajafri— May 12, 2017 Playlists are like your closet. Yes, I said that – please bear with the analogy! Just the same way in which you would organize your closet so your clothes are easier to find when you’re in a rush at 8am that Monday morning, similarly … Continue reading Create YouTube Playlists so Viewers Can Easily See Videos
Steven Tulman — May 5, 2017 Follow @StevenTulman— May 5, 2017 Video Marketing Video content is seeing massive gains in popularity. If correctly implemented, video content has been shown to be far more effective than written content in many scenarios. For consumers: Youtube has over 1 billion monthly users, which translates to ⅓ of the … Continue reading Video Marketing 101: Every Platform Is Going Video
Fabrizio Moreira — May 3, 2017 Follow @FabrizioMoreira— May 3, 2017 Human beings are more attracted towards visual content over the written words. It is the brain’s natural reaction as the visual medium is much easier to process. In the recent years the world of marketing has figured out how to make use of this … Continue reading How to Generate Leads Using Video Marketing
Karen Taylor — April 28, 2017 — April 28, 2017 If you’re hoping to crush content marketing in the next few years, you’ll have to up your video game. There’s no denying that video is overtaking many other forms of content due to its ability to achieve multiple marketing goals—from lead gen, to prospect nurturing, … Continue reading 5 Innovative Places to Add Video Marketing to Your Website
