From leveraging AI to dominating social commerce, learn the top five trends set to shape social media marketing success in 2024. Geoff Crain on February 1, 2024 The digital marketing ecosystem is full of trends that flicker and fizzle faster than your Instagram stories. Mention Vine to a Gen Z colleague and see what happens. … Continue reading Top 5 strategic trends for social media marketing in 2024
Category Archives: Social Media Strategies
Cannes Social Buzz Mostly About Creativity, AI Was An Also-Ran
Cannes Social Buzz Mostly About Creativity, AI Was An Also-Ran by Joe Mandese @mp_joemandese, June 26, 2023 True to its branding as the “festival of creativity,” creative was the most mentioned topic on social media surrounding last week’s Cannes Lions festival, according to an analysis conducted for MediaPost by Sprout Social. Overall, social-media conversations surrounding … Continue reading Cannes Social Buzz Mostly About Creativity, AI Was An Also-Ran
Inside Hulu’s winning social media strategy
By Lizzy Lawrence December 18, 2022 Hulu works with some of the biggest stars in the world. Selena Gomez, one of the leads of Only Murders in the Building, has 364 million Instagram followers. Kim Kardashian of The Kardashians: 336 million Instagram followers. Fame and followers, though, don’t automatically turn into viewers. “Our talent … Continue reading Inside Hulu’s winning social media strategy
Steal My Example of a B2B Social Media Strategy
Graham Smith January 10, 2022 Social media is popular among B2B marketers. Partly because it’s the main question they will be asked in their next job interview, partly because it’s considered free (not true) and partly because, well, it can be exciting. But without a strategy it will fail. Like any other marketing channel, before … Continue reading Steal My Example of a B2B Social Media Strategy
5 Key Reasons Your Social Media Strategy Is Not Succeeding
Thomas Griffin January 10, 2022 Ever wonder why your social media just isn’t getting the results you were hoping for? If your brand isn’t seeing sales, more followers, or engagement, then it’s time for a shake-up. It’s important to be aware of several mistakes you might be making. We’ll cover some of the top reasons … Continue reading 5 Key Reasons Your Social Media Strategy Is Not Succeeding
12 Ways to Breathe New Life into Your Social Media Strategy Next Year
Young Entrepreneur Council December 22, 2021 When evaluating their successes and their failures at the end of each year, many businesses may find that their social media strategies didn’t perform in the way that they hoped, but, maybe due to a lack of resources or know-how, they plan to use the same strategy again in … Continue reading 12 Ways to Breathe New Life into Your Social Media Strategy Next Year
5 Steps to Social Media Success
Matt Janaway November 16, 2021 So you’ve probably seen the insane results that brands are getting through leveraging the power of social media marketing. But actually doing the work and taking consistent action to get there is a different kettle of fish. Over the last few years, social media use has exploded. But so have … Continue reading 5 Steps to Social Media Success
10 Mistakes to Avoid On Your Professional Social Media
Brooke Koster October 13, 2021 Social media marketing can make or break your business depending on whether or not it’s done correctly. According to Hubspot, “The number of global social media users is expected to reach almost 3.43 billion in 2023.” Most businesses know how important social media marketing is, but few realize there are … Continue reading 10 Mistakes to Avoid On Your Professional Social Media
Social Media Strategy – Where to Begin?
Sahail Ashraf October 8, 2021 Having a social media strategy is now absolutely essential. Here is how to get one up and running quickly. If you’re right at the very start of things and looking for guidance on how to get a social media marketing strategy underway, you’re in luck. We’ve put together a bit … Continue reading Social Media Strategy – Where to Begin?
Improve Your Social Media Strategy on Twitter with These 4 Tools
Susan Gilbert October 6, 2021 Today I have some resources to help you improve your marketing strategy on Twitter. Keeping track of the latest tweets from your audience on Twitter is an on-going process with around 6,000 tweets going out every second. In order to reach your target audience you need to narrow these down … Continue reading Improve Your Social Media Strategy on Twitter with These 4 Tools
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