Meaghan AlvaradoSeptember 29, 2015 What’s working in social media marketing; isn’t that the magic question we would all like to have answered? While we may not include all of the tips and tricks to thriving in social media marketing, this Social Business Journal created in partnership with Cision sure covers a lot. By looking to … Continue reading 3 Ways to Effectively Use Social Media for Marketing
Category Archives: Social Media Marketing
11 Unbreakable Laws Of Social Media Marketing
Sahail AshrafSeptember 24, 2015 We all know how it is, you get your hands on a social media position, or you start to run some serious social media for your business, and pretty soon it’s all going very wrong. You don’t know what you’re doing, and you’re making mistakes all over the place. You need … Continue reading 11 Unbreakable Laws Of Social Media Marketing
Social Media Marketing Isn’t A Popularity Contest
Elizabeth VictorSeptember 4, 2015 Businesses striving to bring in that lucrative ROI with social media often fall into trap of thinking that the more followers you have the more success your social campaigns will have. In actuality, that is not always the case. Just like back in the early days of the web when many … Continue reading Social Media Marketing Isn’t A Popularity Contest
3 Reasons Why Social Media is One of the Most Important Marketing Tools
Amanda LoewyAugust 26, 2015 “Follow me on Instagram!” read the text. “Amber __ added you on Facebook!” said the notification. Years ago, those sentences would have been meaningless, but today, in our personal lives, social media has become a vital part of how we connect with others. The same is true for brands trying to … Continue reading 3 Reasons Why Social Media is One of the Most Important Marketing Tools
Want More ROI From Your Social Programs? Take A Look In The Mirror
When it comes to telling your brand’s story, your customers often do it best. Columnist Jordan Kretchmer gives some examples of brands that are successfully integrating social into the customer journey. Jordan Kretchmer on August 21, 2015 A decade after social networks burst onto the marketing scene, new research from Altimeter Group has confirmed a … Continue reading Want More ROI From Your Social Programs? Take A Look In The Mirror
Social Media Marketing, Magic Tricks & Professional Wrestling
Bob HutchinsAugust 21, 2015 What do social media marketing, professional wrestling, and magic all have in common? Trompe-l’œil, to borrow from the French. It’s all a “trick of the eye” – a play on perspective. We are led to believe we see something one way, when what’s going on beneath can be rather different. When … Continue reading Social Media Marketing, Magic Tricks & Professional Wrestling
11 Vital Resources For Specialists In The Social Media Marketing Industry
Jessica MillisAugust 15, 2015 Which social media marketing websites do you read for the latest news and tips? When online marketers don’t do their best to stay updated with the latest trends and customer preferences for accomplishing the goals of their social media marketing plan, the competition will progress at their expense. If you start … Continue reading 11 Vital Resources For Specialists In The Social Media Marketing Industry
Tech Tools and Trends: Part II (Social Media Marketing)
Kathy SteeleAugust 14, 2015 The number one rule of social media marketing is … don’t be an egghead (a term our office uses for the placeholder profile image when first setting up a social media account). There is nothing worse than a company profile without a branded message, consistent content shares or even a profile … Continue reading Tech Tools and Trends: Part II (Social Media Marketing)
Social Media Doldrums: Survival in Six Steps
Carol StephenAugust 13, 2015 Social Media Doldrums: Survival in Six Steps Whether your business is a startup or a long-standing business, you’ll sometimes suffer from the social media doldrums. The doldrums can be defined as a period of stagnation or inactivity. It might occur in the middle of the summer or during a holiday. There … Continue reading Social Media Doldrums: Survival in Six Steps
5 Things You Need to Know About Social Media So You Won’t Look Stupid in Front of the Interns
Katie StowAugust 12, 2015 My dad can be best described as ‘old school’. He’s not the most technology-savvy individual. He has been known to once or twice ‘lose the interweb’ – by minimizing a page – and scares himself with an accidental selfie on a regular basis. However, his most memorable digital blunder happened when … Continue reading 5 Things You Need to Know About Social Media So You Won’t Look Stupid in Front of the Interns
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