Victoria VessellaOctober 23, 2015 Mass customization is a trend that many businesses of varying size and scale have dabbled in. In today’s consumer-driven marketplace, it’s a smart idea to create custom offerings that meet the specific demands of customers. However, not every organization is able to capitalize on this phenomenon the way they would like … Continue reading How Mass Customization Can Work for Small Businesses
Category Archives: Small Business
How To Save a Struggling Small Business
Steve GummOctober 20, 2015 How to save a struggling small business? Stop. Put everything down. Breathe. This isn’t a silver bullet – there is no such thing. There are a myriad of reasons your business may be struggling, or not reaching the heights you believe it can reach. This article can’t possibly dive into every … Continue reading How To Save a Struggling Small Business
10 Essential Qualities for Small Business Owners
David KigerOctober 14, 2015 There are numerous qualities that will help a prospective entrepreneur get a small business up and running. Some may come naturally, and others may require focus, experimentation and learning from others. Here are 10 essential assets that will help put a small business owner on the right track. They take risks. … Continue reading 10 Essential Qualities for Small Business Owners
Branding Basics For Small Businesses
Beth RomelusOctober 9, 2015 Today, the hottest entrepreneurs are talking about how businesses need to build great brands in order to be successful. What is a brand? Usually, people can identify a brand by its trademark logo, however this barely breaks the surface of how business branding works. For businesses, a brand is defined by … Continue reading Branding Basics For Small Businesses
Small Business Blogging Statistics For The Skeptics
Jackline KalyongeOctober 1, 2015 Okay, so you’ve heard about business blogging and word is, it’s a great way to reach the public and encourage conversion for your company’s products and services. But here’s the deal… You are not yet convinced that blogging will work for your business. In fact, you don’t really get what the … Continue reading Small Business Blogging Statistics For The Skeptics
7 Lessons Your Small Business Can Learn From the Republican Primary Websites
Erika DicksteinSeptember 30, 2015 Bet you didn’t think you could learn anything (aside from which candidates want which of their family members on the $ 10 bill) from the Republican Party’s presidential primary race. I thought this too until I started perusing the candidates’ websites and realized that small business owners can learn a lot … Continue reading 7 Lessons Your Small Business Can Learn From the Republican Primary Websites
5 Tips For Making Your Small Business Site Redesign a Success
Dan ScalcoSeptember 29, 2015 Building a website is easy. Building a website that converts users into leads is much harder. Ryan Landis, the owner of KitchenBuilders.net, came to us wanting just that – a new website that brought in more leads. Fast forward two months and we ended up building a site that increased leads upwards … Continue reading 5 Tips For Making Your Small Business Site Redesign a Success
Making Sense of Google Analytics: 10 Tips for Small Businesses
Jeremy TaylorSeptember 24, 2015 Google Analytics offers a truly extensive range of actionable data. It will show you who’s browsing your website, how they’re using it and how they found you. Without analytics, you rely on guesswork (and guesswork is a terrible business model). The problem is that it can be tricky to identify the … Continue reading Making Sense of Google Analytics: 10 Tips for Small Businesses
Small Business Customer Service and the Minimum Wage
Personal Branding Blog September 23, 2015 Conservative and progressive economists continue to debate the impact on small businesses of increasing the minimum wage. Conservative and progressive politicians continue to argue the issue to chart their political futures. While they all drone on, a significant number of low wage employees struggle to make ends meet while … Continue reading Small Business Customer Service and the Minimum Wage
7 Key Tips For Starting A Small Business
BusinessVibesSeptember 21, 2015 Starting a small business is not an easy task. This endeavor requires a large amount of planning, knowledge, and guts to be successful. While it can be difficult to navigate the obstacles of creating a booming business on your own, these key tips can help you begin your journey. From financial blunders … Continue reading 7 Key Tips For Starting A Small Business