By Tim Dugan October 18th, 2017 When you can Google the word google and find that it’s now a verb meaning “to use the Google search engine to obtain information about someone or something”—you know Google’s become a household name. No doubt Google is the biggest search engine kid on the block. Even in just the … Continue reading Why You Rank On Google But Not On Bing And Yahoo (And How to Fix It)
Nital Shah — September 14, 2017 Follow @Nital_Octos — September 14, 2017 iStock Is your restaurant leveraging digital channels to get more customers? Getting customers in an industry as competitive as the restaurant business comes with a number of unique challenges. One of these challenges is the growing expectation of consumers being able to access … Continue reading Local SEO: How Restaurants Can Rank on Page 1 of Google Without a Website
Microsites have their uses, but columnist Janet Driscoll Miller argues that they can often create unnecessary headaches for search engine optimization professionals. Janet Driscoll Miller on September 1, 2017 The question of whether or not to utilize microsites is an interesting topic of discussion for SEO. On the one hand, microsites allow organizations to … Continue reading Why microsites aren’t always ideal for SEO
Kent Campbell — August 31, 2017 Follow @reputationx — August 31, 2017 Why does it take six months for a website to rank? We get asked this quite a bit. For the most part, it’s because there is a lag time of between 10 and 20 weeks before listings start to improve in search results. … Continue reading Why It Takes Six Months to Improve Search Rankings
Pam Aungst — July 28, 2017 Follow @PamAnnMarketing — July 28, 2017 When it comes to ranking in local search, there’s a lot a site owner can do to send signals to Google about where their site should be ranked most prominently. Google’s machine learning algorithms work hard to determine where a business is located … Continue reading Local Search Optimization: How to Improve Your Local Google Search Rankings
Nital Shah — July 25, 2017 — July 25, 2017 So you want to rank on page one of Google? Just like any other industry, SEO doesn’t lack prophets of doom, proclaiming its death every other year. But in spite of the constant negativity coming from those who see search engine optimization as a mere … Continue reading 5 Best Practices That Will Help You Rank on Page One of Google
By Matthew Murray July 6th, 2017 For many companies getting a high ranking on Google is a top priority. But is this a reasonable goal? Is the investment in SEO resources worth the possibility of achieving a top 3 Google rank for your desired keyword? Good business decisions require some quantified input, so here … Continue reading Page One: What’s A Google Rank Worth
Vitor Silva — June 16, 2017 Follow @IAmVitorSilva— June 16, 2017 Photo-Mix / Pixabay As a marketing strategist and data analyst, I have provided web business consulting for a few companies, and one of the most common questions asked is: “How do Google rankings work?” or “How do I make my website appear in the … Continue reading How Does Google Ranking Work?
Louisa Karam — June 12, 2017 — June 12, 2017 Every successful company should strive to be number one, right? Wrong! By focusing on your organic rankings, you can miss the big picture and lose sight of important factors that can make or break your company’s SEO strategy. Here are two of the biggest reasons … Continue reading Do Organic Rankings Really Matter in SEO?
What is a featured snippet, and how can you position your content to rank for one? Columnist Stephan Spencer explains this search feature and provides tips for optimizing your pages for it. Stephan Spencer on June 5, 2017 For many site owners, ranking in position 1 is the holy grail of SEO. However, if … Continue reading How to rank for ‘position 0’ in 3 simple steps: A featured snippets primer
